Thomas H. Davenport is the President's Distinguished Chair at Babson College and a research fellow at the MIT Center for Digital Business. Laurence Prusak is the Director of IBM's Institute for Knowledge Management. Jim Wilson is an associate of the Institute for Strategic Change.

• Preface; 1 Winning with Ideas: How Business Ideas Are Linked to Business Success; 2 The Idea Practitioners: Who Really Introduces Ideas to Organizations; 3 Ideas at Work; 4 The Guide to Gurus: Where Good Management Ideas Come From; 5 Market Savvy: How Ideas Interact with Markets; 6 Will It Fit? Find Ideas That Fit Your Organization... Then Sell Them; 7 The Reengineering Tsunami: A "Case Story" of an Idea That Became a Tidal; 8 Knowledge Management: Progenitor to Pervasiveness: A "Case Story" of a; 9 Idea-Based Leadership; Appendix A: The Idea Practitioners; Appendix B: A List of Business and Management Ideas; Notes; Index; About the Authors

Thomas H. Davenport is the President's Distinguished Chair at Babson College and a research fellow at the MIT Center for Digital Business. Laurence Prusak is the Director of IBM's Institute for Knowledge Management. Jim Wilson is an associate of the Institute for Strategic Change.

• Preface; 1 Winning with Ideas: How Business Ideas Are Linked to Business Success; 2 The Idea Practitioners: Who Really Introduces Ideas to Organizations; 3 Ideas at Work; 4 The Guide to Gurus: Where Good Management Ideas Come From; 5 Market Savvy: How Ideas Interact with Markets; 6 Will It Fit? Find Ideas That Fit Your Organization... Then Sell Them; 7 The Reengineering Tsunami: A "Case Story" of an Idea That Became a Tidal; 8 Knowledge Management: Progenitor to Pervasiveness: A "Case Story" of a; 9 Idea-Based Leadership; Appendix A: The Idea Practitioners; Appendix B: A List of Business and Management Ideas; Notes; Index; About the Authors

Thomas H. Davenport is the President's Distinguished Chair at Babson College and a research fellow at the MIT Center for Digital Business. Laurence Prusak is the Director of IBM's Institute for Knowledge Management. Jim Wilson is an associate of the Institute for Strategic Change.

• Preface; 1 Winning with Ideas: How Business Ideas Are Linked to Business Success; 2 The Idea Practitioners: Who Really Introduces Ideas to Organizations; 3 Ideas at Work; 4 The Guide to Gurus: Where Good Management Ideas Come From; 5 Market Savvy: How Ideas Interact with Markets; 6 Will It Fit? Find Ideas That Fit Your Organization... Then Sell Them; 7 The Reengineering Tsunami: A "Case Story" of an Idea That Became a Tidal; 8 Knowledge Management: Progenitor to Pervasiveness: A "Case Story" of a; 9 Idea-Based Leadership; Appendix A: The Idea Practitioners; Appendix B: A List of Business and Management Ideas; Notes; Index; About the Authors