Thomas H Davenport – författare
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235 kr
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324 kr
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528 kr
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1 240 kr
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699 kr
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352 kr
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300 kr
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Cutting through the hype, a practical guide to using artificial intelligence for business benefits and competitive advantage.
In The AI Advantage, Thomas Davenport offers a guide to using artificial intelligence in business. He describes what technologies are available and how companies can use them for business benefits and competitive advantage. He cuts through the hype of the AI craze—remember when it seemed plausible that IBM''s Watson could cure cancer?—to explain how businesses can put artificial intelligence to work now, in the real world. His key recommendation: don''t go for the “moonshot” (curing cancer, or synthesizing all investment knowledge); look for the “low-hanging fruit” to make your company more efficient.
Davenport explains that the business value AI offers is solid rather than sexy or splashy. AI will improve products and processes and make decisions better informed—important but largely invisible tasks. AI technologies won''t replace human workers but augment their capabilities, with smart machines to work alongside smart people. AI can automate structured and repetitive work; provide extensive analysis of data through machine learning (“analytics on steroids”), and engage with customers and employees via chatbots and intelligent agents. Companies should experiment with these technologies and develop their own expertise.
Davenport describes the major AI technologies and explains how they are being used, reports on the AI work done by large commercial enterprises like Amazon and Google, and outlines strategies and steps to becoming a cognitive corporation. This book provides an invaluable guide to the real-world future of business AI.
A book in the Management on the Cutting Edge series, published in cooperation with MIT Sloan Management Review.
429 kr
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400 kr
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470 kr
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This book, first published in 1991, examines the unreligious of America. Most sociologists of religion viewed religious belief and behaviour as having strong positive function for individual well-being – with the implicit assumption that unreligious individuals would lack meaning in life. This book applies statistical approaches to modelling causality as it analyses a controversial topic in American sociology.
470 kr
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This book, first published in 1991, examines the unreligious of America. Most sociologists of religion viewed religious belief and behaviour as having strong positive function for individual well-being – with the implicit assumption that unreligious individuals would lack meaning in life. This book applies statistical approaches to modelling causality as it analyses a controversial topic in American sociology.
342 kr
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171 kr
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223 kr
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374 kr
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Supercharge your organization''s capacity for innovation
The greatest untapped asset in an enterprise today is the ingenuity of its people. Dive into a future of work where technology empowers everyone to be a creator and builder with All Hands on Tech: The Citizen Revolution in Business Technology. This pivotal book offers a comprehensive look into the role of citizen developers—business domain experts who are driving IT-enabled innovation using technology previously reserved for professional technologists. Through case studies of citizens and citizen-enabled enterprises, the authors demonstrate how emerging technology bestows unprecedented power on these individuals and unprecedented value on the organizations that channel their efforts. They outline a transformative approach to citizen development that not only enhances companies'' innovative capacity via the empowerment of domain experts, but also minimizes risk and liberates IT departments to pursue more strategic initiatives.
All Hands on Tech describes a revolution in work—powered by technology becoming more human and humans becoming more comfortable with technology. This convergence provides a clear pathway for enterprises to leverage the on-the-ground experience and insight of all employees. The authors provide diverse examples of companies that have aligned the work of their citizen developers with wider organizational goals across citizen data science, automation, and development projects. These examples demonstrate why and how to commit to the citizen revolution in your organization.
In the book, you''ll:
Discover the untapped potential of citizen developers to revolutionize business operations with technology democratization Find a practical framework for integrating citizen development into a broader corporate digital and data strategy, while controlling risk Explore a forward-thinking approach to redefining the roles of all hands in an enterprise, empowering them to turn ideas into applications, automations, and analytical/AI modelsFor business leaders, executives, managers, and IT professionals looking to harness the full potential of their front-line employees and redefine the landscape of IT work, All Hands on Tech is a must-have resource. For business domain specialists and those eager to turn ideas into action, the citizen revolution democratizes information technology and empowers you to lead your organization towards a more innovative and efficient future. For subject matter experts, domain specialists, and those eager to put their ideas to work while also future-proofing their careers with invaluable skills, the citizen revolution ushers in an entirely new way of working.
374 kr
Läs direkt efter köp
Supercharge your organization''s capacity for innovation
The greatest untapped asset in an enterprise today is the ingenuity of its people. Dive into a future of work where technology empowers everyone to be a creator and builder with All Hands on Tech: The Citizen Revolution in Business Technology. This pivotal book offers a comprehensive look into the role of citizen developers—business domain experts who are driving IT-enabled innovation using technology previously reserved for professional technologists. Through case studies of citizens and citizen-enabled enterprises, the authors demonstrate how emerging technology bestows unprecedented power on these individuals and unprecedented value on the organizations that channel their efforts. They outline a transformative approach to citizen development that not only enhances companies'' innovative capacity via the empowerment of domain experts, but also minimizes risk and liberates IT departments to pursue more strategic initiatives.
All Hands on Tech describes a revolution in work—powered by technology becoming more human and humans becoming more comfortable with technology. This convergence provides a clear pathway for enterprises to leverage the on-the-ground experience and insight of all employees. The authors provide diverse examples of companies that have aligned the work of their citizen developers with wider organizational goals across citizen data science, automation, and development projects. These examples demonstrate why and how to commit to the citizen revolution in your organization.
In the book, you''ll:
Discover the untapped potential of citizen developers to revolutionize business operations with technology democratization Find a practical framework for integrating citizen development into a broader corporate digital and data strategy, while controlling risk Explore a forward-thinking approach to redefining the roles of all hands in an enterprise, empowering them to turn ideas into applications, automations, and analytical/AI modelsFor business leaders, executives, managers, and IT professionals looking to harness the full potential of their front-line employees and redefine the landscape of IT work, All Hands on Tech is a must-have resource. For business domain specialists and those eager to turn ideas into action, the citizen revolution democratizes information technology and empowers you to lead your organization towards a more innovative and efficient future. For subject matter experts, domain specialists, and those eager to put their ideas to work while also future-proofing their careers with invaluable skills, the citizen revolution ushers in an entirely new way of working.
223 kr
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374 kr
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A practical strategy guide for building profitable customer relationships using the latest AI science and tech
The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company''s customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework.
In the book, you''ll learn to create systems that reliably generate smart, persuasive, and hyper-personalized interactions with your company''s best customers. You''ll also discover how to integrate these systems directly into your firm''s existing operations so you can use the tools to realize tangible financial results.
Inside the book:
Tips for using generative AI to analyze customer responses and extract actionable insights about how they feel and what they think Specific tools and technologies you can use to collect customer data and conduct effective analytics to improve your products and services Discussions of ethical guidelines to guide your organization''s data and customer communication practicesPerfect for marketers, sales team leaders, technology professionals, and anyone else responsible for evolving their company''s customer relationships, The New Science of Customer Relationships is a hands-on playbook that explains the science of the latest customer communication technologies and walks you through exactly how to implement them.
374 kr
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A practical strategy guide for building profitable customer relationships using the latest AI science and tech
The New Science of Customer Relationships: Delivering the One-to-One Promise with AI is a science-based and insightful new approach to integrating the latest generative AI technologies into your company''s customer communications. Analytics and marketing experts Thomas Davenport and Jim Sterne walk you through the technology and tools you need to understand, the data you need to collect, the processes you need to implement, and the ethics you need to observe to build an industry-leading customer relationship framework.
In the book, you''ll learn to create systems that reliably generate smart, persuasive, and hyper-personalized interactions with your company''s best customers. You''ll also discover how to integrate these systems directly into your firm''s existing operations so you can use the tools to realize tangible financial results.
Inside the book:
Tips for using generative AI to analyze customer responses and extract actionable insights about how they feel and what they think Specific tools and technologies you can use to collect customer data and conduct effective analytics to improve your products and services Discussions of ethical guidelines to guide your organization''s data and customer communication practicesPerfect for marketers, sales team leaders, technology professionals, and anyone else responsible for evolving their company''s customer relationships, The New Science of Customer Relationships is a hands-on playbook that explains the science of the latest customer communication technologies and walks you through exactly how to implement them.
462 kr
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