Blue ocean strategy : skapa nya marknader utan konkurrens
Kim W.Chan, Renée Mauborgne
Inbunden, 2015
551 kr
447 kr
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The most definitive management ideas of the century, all in one place.
Harvard Business Review is the foremost destination for smart management thinking. Now, at its 100th anniversary, this commemorative volume brings together the most influential ideas since its inception.
With an introduction written by editor in chief Adi Ignatius, HBR at 100 features business publishing''s most influential voices on innovative topics, including:
Whether you''re a longtime reader or you''re picking up an HBR volume for the first time, this book offers all you need to understand the most critical ideas in management.