Economics of Digitization (inbunden)
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Format
Inbunden (Hardback)
Språk
Engelska
Serie
International Library of Critical Writings in Economics series (del 280)
Utgivningsdatum
2013-09-30
Förlag
Edward Elgar Publishing Ltd
Dimensioner
254 x 171 x 44 mm
Vikt
1270 g
ISBN
9781781007204

Economics of Digitization

av Shane M Greenstein, Avi Goldfarb, Catherine Tucker
Inbunden,  Engelska, 2013-09-30
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The increasing creation, support, use and consumption of digital representation of information touches a wide breadth of economic activities. This digitization has transformed social interactions, facilitated entirely new industries and undermined others and reshaped the ability of people - consumers, job seekers, managers, government officials and citizens - to access and leverage information. This important book includes seminal papers addressing topics such as the causes and consequences of digitization, factors shaping the structure of products and services and creating an enormous range of new applications and how market participants make their choices over strategic organization, market conduct, and public policies.This authoritative collection, with an original introduction by the editors, will be an invaluable source of reference for students, academics and practitioners with an interest in the economics of digitisation and the digital economy.

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Shane M Greenstein, Avi Goldfarb, Catherine Tucker

Övrig information

Edited by Shane Greenstein, Professor and Kellogg Chair of Information Technology, Northwestern University, US, Avi Goldfarb, Professor of Marketing, University of Toronto, Canada and Catherine Tucker, Mark Hyman Jr. Career Development Professor and Associate Professor of Marketing, MIT Sloan School of Management, US

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