Leon Barkho is associate professor of media and communication science at Sweden’s Jönköping University and Qatar University.

'The book seeks to address the apparent divide between those who study journalism and those who practice it. . . . it is refreshing to gain an insight into critical practitioner perspectives on the work of academics within a scholarly publication such as this. Likewise, greater prominence to media and journalism scholarship that does not meet the utilitarian demands of ‘relevance’ within the mainstream media would be another step forward in this conversation.'

• Introduction: Theory Is Not Enough: How to Convert Media and Journalism Studies into Relevant, Useful and Practical ResearchLeon BarkhoPart I: What Media Practitioners SayChapter 1: Journalists and Scholars: A Short ManifestoVin RayChapter 2: Towards a New Relevance: Why the New Media Landscape Requires Journalists and Media Scholars to Forge a Genuine Partnership for the First TimeMatthew EltringhamChapter 3: Journalism’s Practitioners and the Academy: Must They Eternally Live in Different Universes?Kevin MarshChapter 4: Why Practitioners Resent Academic WritingLeon BarkhoChapter 5: When the Media Criticize the MediaÅke PetterssonChapter 6: Bridging the Chasm: Can Theory Help Media and Journalism PractitionersLeon BarkhoPart II: What Media Academics SayChapter 7: Towards a Praxis-based Media and Journalism ResearchLeon Barkho and Ibrahim SalehChapter 8: From the High Ground to the Swamp: A Model for Immersive Journalism ResearchSarah NiblockChapter 9: Minority Media as Intercultural Dialogue: Towards a Communicative PraxisFackson BandaChapter 10: Inside Out/Outside In: (Auto-)Ethnographic Work on the Position of the Newspaper Sub-editorAstrid VandendaeleChapter 11: Photojournalism and the Role of Images as Part of Design and BrandingDavid Machin and Lydia PolzerChapter 12: Notes on a Practice-based Media and Journalism Research  from a Critical Cultural PerspectiveMarcela PizzaroPart III: Who Gets It Right?Chapter 13: Journalists Do Live in a Parallel Universe: A Response to Practitioner Critiques of Journalism AcademicsJairo Lugo-OcandoChapter 14: Linking Theory to Practice: Changing the Approach of Media and Journalism ResearchLeon BarkhoChapter 15: Media Academics versus Media Practitioners: Who Gets It Right?Leon Barkho