Katrin Tiidenberg, is an Associate Professor of Social Media and Visual Culture at the Baltic Film, Media, Arts and Communication School of Tallinn University, Estonia and a Post-Doctoral Researcher at the School of Communication and Culture in Aarhus University, Denmark. Her research focuses on visual culture and social media, she has published extensively on selfies and is interested on the methods and ethics of studying visual self-presentation and sexuality. She is the founding member of Estonian Young Academy of Sciences, second time board member of the Estonian Sociology Association, a long term member of the Association of Internet Researchers and its Ethics Committee and a member of the E-Read Cost Network.

This deceptively slim volume offers a deeper and more nuanced dive into its topic than many realize selfies deserve, revealing the form to be steeped in histories - of art, of photography, of technology - and contemporary attitudes toward gender, youth, and bodies. Remarkably clear, full of examples, and fun to read, this book is essential for anyone interested in popular culture.

• Introduction: What’s The Big Deal, It’s Just Selfies? Chapter 1. What Are Selfies? Chapter 2. How Do We Selfie? Chapter 3. (Why) Do Selfies Matter? Chapter 4. Post Selfie? Conclusion

Katrin Tiidenberg, is an Associate Professor of Social Media and Visual Culture at the Baltic Film, Media, Arts and Communication School of Tallinn University, Estonia and a Post-Doctoral Researcher at the School of Communication and Culture in Aarhus University, Denmark. Her research focuses on visual culture and social media, she has published extensively on selfies and is interested on the methods and ethics of studying visual self-presentation and sexuality. She is the founding member of Estonian Young Academy of Sciences, second time board member of the Estonian Sociology Association, a long term member of the Association of Internet Researchers and its Ethics Committee and a member of the E-Read Cost Network.

This deceptively slim volume offers a deeper and more nuanced dive into its topic than many realize selfies deserve, revealing the form to be steeped in histories - of art, of photography, of technology - and contemporary attitudes toward gender, youth, and bodies. Remarkably clear, full of examples, and fun to read, this book is essential for anyone interested in popular culture.

• Introduction: What’s The Big Deal, It’s Just Selfies? Chapter 1. What Are Selfies? Chapter 2. How Do We Selfie? Chapter 3. (Why) Do Selfies Matter? Chapter 4. Post Selfie? Conclusion