Edited by Johannes M. Bauer, Michigan State University, US and Michael Latzer, University of Zurich, Switzerland

'The Internet has transformed many fundamental economic facts of life and business, but it is challenging to catalogue them all. This topic deserves a comprehensive handbook, and the editors delivered. The chapters are engaging and lucid, and cover a wide range of topics. The editors were not shy about spanning boundaries between technical detail, economic analysis, and policy relevance. This is a great resource for any modern scholar of the Internet.'--Shane Greenstein, Harvard Business School'The Handbook provides an outstanding insight on understanding all kinds of businesses carrying over the information super-highway called the Internet.'--Science and Public Policy'This handbook has the laudable aim of providing an original map of research in the Internet Economics field. It succeeds in this thanks to the editors' inclusion of theoretical perspectives ranging from the mainstream to institutional and evolutionary economic theory, complex adaptive systems theory, and critical political economy. . . Readers will gain insight into the limitations of the questions that are asked within different economic traditions, but importantly, also into what can be revealed by these theories and empirical methods. Media and communication scholars, not just those with an interest in media economics, will come away from engagement with this handbook with a good understanding of the assumptions underpinning the contributions economists are making to contemporary debate about the consequences of the continuous evolution of digitally mediated markets.'--European Journal of Communication

• Contents:Preface1. The Economics of the Internet: An OverviewJohannes M. Bauer and Michael LatzerPART IITHEORETICAL FOUNDATIONS2. The Industrial Organization of the InternetGünter Knieps and Johannes M. Bauer3. The Internet as a Complex Layered System Stephen J. Schultze and Richard S. Whitt4. A Network Science Approach to the Internet Volker Schneider and Johannes M. Bauer5. Peer Production and Cooperation Yochai Benkler6. The Internet and Productivity Carol Corrado and Bart Van Ark7. Cultural Economics and the Internet Christian Handke, Paul Stepan and Ruth Towse8. A Political Economy Approach to the Internet Patricia Mazepa and Vincent MoscoPART IIINSTITUTIONAL ARRANGEMENTS AND INTERNET ARCHITECTURE9. Competition and Antitrust in Internet MarketsJustus Haucap and Torben Stühmeier10. The Economics of Internet Standards Stanley M. Besen and George Sadowsky11. The Economics of Copyright and the Internet Sacha Wunsch-Vincent12. The Economics of Privacy, Data Protection and Surveillance Ian Brown13. Economics of Cybersecurity Hadi Asghari, Michel Van Eeten and Johannes M. Bauer14. Internet Architecture and Innovation in Applications Barbara Van Schewick15. Organizational Innovations, ICTs and Knowledge Governance: The Case of Platforms Cristiano Antonelli and Pier Paolo Patrucco16. Interconnection in the Internet: Peering, Interoperability and Content Delivery David D. Clark, William H. Lehr and Steven BauerPART IIIECONOMICS AND MANAGEMENT OF APPLICATIONS AND SERVICES17. Internet Business Strategies Johann J. Kranz and Arnold Picot18. The Economics of Internet Search Hal R. Varian19. The Economics of Algorithmic Selection on the InternetMichael Latzer, Katharina Hollnbuchner, Natascha Just and Florian Saurwein20. Online Advertising EconomicsWenjuan Ma and Steven S. Wildman21. Online News Lucy Küng, Nic Newman and Robert G. Picard22. The Economics of Online Video Entertainment Ryland Sherman and David Waterman23. Business Strategies and Revenue Models for Converged Video Services Yu-Li Liu 24. The Economics of Virtual Worlds Isaac Knowles and Edward Castronova25. Economics of Big Data Claudio Feijóo, José-Luis Gómez-Barroso and Shivom AggarwalPART IVPAST AND FUTURE TRAJECTORIES26. The Evolution of the Internet: A Socioeconomic Account D. Linda Garcia27. From the Internet of Science to the Internet of Entertainment Eli M. Noam Index

Edited by Johannes M. Bauer, Michigan State University, US and Michael Latzer, University of Zurich, Switzerland

'The Internet has transformed many fundamental economic facts of life and business, but it is challenging to catalogue them all. This topic deserves a comprehensive handbook, and the editors delivered. The chapters are engaging and lucid, and cover a wide range of topics. The editors were not shy about spanning boundaries between technical detail, economic analysis, and policy relevance. This is a great resource for any modern scholar of the Internet.'--Shane Greenstein, Harvard Business School'The Handbook provides an outstanding insight on understanding all kinds of businesses carrying over the information super-highway called the Internet.'--Science and Public Policy'This handbook has the laudable aim of providing an original map of research in the Internet Economics field. It succeeds in this thanks to the editors' inclusion of theoretical perspectives ranging from the mainstream to institutional and evolutionary economic theory, complex adaptive systems theory, and critical political economy. . . Readers will gain insight into the limitations of the questions that are asked within different economic traditions, but importantly, also into what can be revealed by these theories and empirical methods. Media and communication scholars, not just those with an interest in media economics, will come away from engagement with this handbook with a good understanding of the assumptions underpinning the contributions economists are making to contemporary debate about the consequences of the continuous evolution of digitally mediated markets.'--European Journal of Communication

• Contents:Preface1. The Economics of the Internet: An OverviewJohannes M. Bauer and Michael LatzerPART IITHEORETICAL FOUNDATIONS2. The Industrial Organization of the InternetGünter Knieps and Johannes M. Bauer3. The Internet as a Complex Layered System Stephen J. Schultze and Richard S. Whitt4. A Network Science Approach to the Internet Volker Schneider and Johannes M. Bauer5. Peer Production and Cooperation Yochai Benkler6. The Internet and Productivity Carol Corrado and Bart Van Ark7. Cultural Economics and the Internet Christian Handke, Paul Stepan and Ruth Towse8. A Political Economy Approach to the Internet Patricia Mazepa and Vincent MoscoPART IIINSTITUTIONAL ARRANGEMENTS AND INTERNET ARCHITECTURE9. Competition and Antitrust in Internet MarketsJustus Haucap and Torben Stühmeier10. The Economics of Internet Standards Stanley M. Besen and George Sadowsky11. The Economics of Copyright and the Internet Sacha Wunsch-Vincent12. The Economics of Privacy, Data Protection and Surveillance Ian Brown13. Economics of Cybersecurity Hadi Asghari, Michel Van Eeten and Johannes M. Bauer14. Internet Architecture and Innovation in Applications Barbara Van Schewick15. Organizational Innovations, ICTs and Knowledge Governance: The Case of Platforms Cristiano Antonelli and Pier Paolo Patrucco16. Interconnection in the Internet: Peering, Interoperability and Content Delivery David D. Clark, William H. Lehr and Steven BauerPART IIIECONOMICS AND MANAGEMENT OF APPLICATIONS AND SERVICES17. Internet Business Strategies Johann J. Kranz and Arnold Picot18. The Economics of Internet Search Hal R. Varian19. The Economics of Algorithmic Selection on the InternetMichael Latzer, Katharina Hollnbuchner, Natascha Just and Florian Saurwein20. Online Advertising EconomicsWenjuan Ma and Steven S. Wildman21. Online News Lucy Küng, Nic Newman and Robert G. Picard22. The Economics of Online Video Entertainment Ryland Sherman and David Waterman23. Business Strategies and Revenue Models for Converged Video Services Yu-Li Liu 24. The Economics of Virtual Worlds Isaac Knowles and Edward Castronova25. Economics of Big Data Claudio Feijóo, José-Luis Gómez-Barroso and Shivom AggarwalPART IVPAST AND FUTURE TRAJECTORIES26. The Evolution of the Internet: A Socioeconomic Account D. Linda Garcia27. From the Internet of Science to the Internet of Entertainment Eli M. Noam Index

Edited by Johannes M. Bauer, Michigan State University, US and Michael Latzer, University of Zurich, Switzerland

'The Internet has transformed many fundamental economic facts of life and business, but it is challenging to catalogue them all. This topic deserves a comprehensive handbook, and the editors delivered. The chapters are engaging and lucid, and cover a wide range of topics. The editors were not shy about spanning boundaries between technical detail, economic analysis, and policy relevance. This is a great resource for any modern scholar of the Internet.'--Shane Greenstein, Harvard Business School'The Handbook provides an outstanding insight on understanding all kinds of businesses carrying over the information super-highway called the Internet.'--Science and Public Policy'This handbook has the laudable aim of providing an original map of research in the Internet Economics field. It succeeds in this thanks to the editors' inclusion of theoretical perspectives ranging from the mainstream to institutional and evolutionary economic theory, complex adaptive systems theory, and critical political economy. . . Readers will gain insight into the limitations of the questions that are asked within different economic traditions, but importantly, also into what can be revealed by these theories and empirical methods. Media and communication scholars, not just those with an interest in media economics, will come away from engagement with this handbook with a good understanding of the assumptions underpinning the contributions economists are making to contemporary debate about the consequences of the continuous evolution of digitally mediated markets.'--European Journal of Communication

• Contents:Preface1. The Economics of the Internet: An OverviewJohannes M. Bauer and Michael LatzerPART IITHEORETICAL FOUNDATIONS2. The Industrial Organization of the InternetGünter Knieps and Johannes M. Bauer3. The Internet as a Complex Layered System Stephen J. Schultze and Richard S. Whitt4. A Network Science Approach to the Internet Volker Schneider and Johannes M. Bauer5. Peer Production and Cooperation Yochai Benkler6. The Internet and Productivity Carol Corrado and Bart Van Ark7. Cultural Economics and the Internet Christian Handke, Paul Stepan and Ruth Towse8. A Political Economy Approach to the Internet Patricia Mazepa and Vincent MoscoPART IIINSTITUTIONAL ARRANGEMENTS AND INTERNET ARCHITECTURE9. Competition and Antitrust in Internet MarketsJustus Haucap and Torben Stühmeier10. The Economics of Internet Standards Stanley M. Besen and George Sadowsky11. The Economics of Copyright and the Internet Sacha Wunsch-Vincent12. The Economics of Privacy, Data Protection and Surveillance Ian Brown13. Economics of Cybersecurity Hadi Asghari, Michel Van Eeten and Johannes M. Bauer14. Internet Architecture and Innovation in Applications Barbara Van Schewick15. Organizational Innovations, ICTs and Knowledge Governance: The Case of Platforms Cristiano Antonelli and Pier Paolo Patrucco16. Interconnection in the Internet: Peering, Interoperability and Content Delivery David D. Clark, William H. Lehr and Steven BauerPART IIIECONOMICS AND MANAGEMENT OF APPLICATIONS AND SERVICES17. Internet Business Strategies Johann J. Kranz and Arnold Picot18. The Economics of Internet Search Hal R. Varian19. The Economics of Algorithmic Selection on the InternetMichael Latzer, Katharina Hollnbuchner, Natascha Just and Florian Saurwein20. Online Advertising EconomicsWenjuan Ma and Steven S. Wildman21. Online News Lucy Küng, Nic Newman and Robert G. Picard22. The Economics of Online Video Entertainment Ryland Sherman and David Waterman23. Business Strategies and Revenue Models for Converged Video Services Yu-Li Liu 24. The Economics of Virtual Worlds Isaac Knowles and Edward Castronova25. Economics of Big Data Claudio Feijóo, José-Luis Gómez-Barroso and Shivom AggarwalPART IVPAST AND FUTURE TRAJECTORIES26. The Evolution of the Internet: A Socioeconomic Account D. Linda Garcia27. From the Internet of Science to the Internet of Entertainment Eli M. Noam Index