E-bok, Engelska, 2013
Research Themes for Events
Av Rebecca Finkel, David McGillivray, Gayle McPherson, Peter Robinson
1402 kr
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Beskrivning
*The first book to cover events management from a research angle *Includes a number of case studies to provide a well-rounded approach to the subject *Addresses key concepts, theories and discussions around subjects such as consumer behaviour, authenticity and new technology
Produktinformation
- Utgivningsdatum: 2013-10-25
- Språk: Engelska
- Filformat: EPUB
- Kopieringsskydd: LCP
- ISBN: 9781789244465
- Förlag: CABI Publishing
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