Ivo Strecker is Professor Emeritus of Cultural Anthropology at the Johannes Gutenberg University of Mainz and co-founder of the International Rhetoric Culture Project in 1998. His empirical work has dealt with Hamar ethnography, and his theoretical work has focused on symbolism, ritual and rhetoric. He is (together with Jean Lydall) author of The Hamar of Southern Ethiopia (1979); The Social Practice of Symbolization (1988); and Essays on Culture, Conflict and Rhetoric (2009). Stephen Tyler is Herbert S. Autrey Professor of Anthropology at Rice University, Houston, Texas. He has done fieldwork with the Koya tribe in the south of India and co-founded the International Rhetoric Culture Project in 1998. His major publications include Cognitive Anthropology (editor, 1969); India: An Anthropological Perspective (1973); The Said and the Unsaid (1978); and The Unspeakable (1987).

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• Preface Acknowledgments Introduction Ivo Strecker and Stephen Tyler Part I: The Chiasm of Rhetoric and Culture Chapter 1. The Rhetoric Culture Project Stephen Tyler and Ivo Strecker Chapter 2. Precursors of Rhetoric Culture Theory Christian Meyer Chapter 3. Homo Rhetoricus Peter L. Oesterreich Chapter 4. Listening Culture Daniel M. Gross Chapter 5. Practice of Rhetoric, Rhetoric of Practice Vincenzo Cannada Bartoli Chapter 6. Chiastic Thought and Culture: A Reading of Claude Levi-Strauss Boris Wiseman Chapter 7. When Fair Is Foul and Foul Is Fair: Lessons from Macbeth Anthony Paul

Ivo Strecker is Professor Emeritus of Cultural Anthropology at the Johannes Gutenberg University of Mainz and co-founder of the International Rhetoric Culture Project in 1998. His empirical work has dealt with Hamar ethnography, and his theoretical work has focused on symbolism, ritual and rhetoric. He is (together with Jean Lydall) author of The Hamar of Southern Ethiopia (1979); The Social Practice of Symbolization (1988); and Essays on Culture, Conflict and Rhetoric (2009). Stephen Tyler is Herbert S. Autrey Professor of Anthropology at Rice University, Houston, Texas. He has done fieldwork with the Koya tribe in the south of India and co-founded the International Rhetoric Culture Project in 1998. His major publications include Cognitive Anthropology (editor, 1969); India: An Anthropological Perspective (1973); The Said and the Unsaid (1978); and The Unspeakable (1987).

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• Preface Acknowledgments Introduction Ivo Strecker and Stephen Tyler Part I: The Chiasm of Rhetoric and Culture Chapter 1. The Rhetoric Culture Project Stephen Tyler and Ivo Strecker Chapter 2. Precursors of Rhetoric Culture Theory Christian Meyer Chapter 3. Homo Rhetoricus Peter L. Oesterreich Chapter 4. Listening Culture Daniel M. Gross Chapter 5. Practice of Rhetoric, Rhetoric of Practice Vincenzo Cannada Bartoli Chapter 6. Chiastic Thought and Culture: A Reading of Claude Levi-Strauss Boris Wiseman Chapter 7. When Fair Is Foul and Foul Is Fair: Lessons from Macbeth Anthony Paul