Growing Older

Tourism and Leisure Behaviour of Older Adults

Inbunden, Engelska, 2006

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Beskrivning

Tourism is big business, especially for older people. With the senior market becoming increasingly targeted by marketers and travel companies, both operators and leisure service providers need to be knowledgeable and sensitive to the particular characteristics, special needs and requirements of the senior market. The purpose of this book is to provide the latest research about these characteristics, tourist behaviours and leisure needs of baby boomers, seniors and older people generally and how to effectively market to this expanding group in the future.

Produktinformation

Utgivningsdatum:2006-10-24
Mått:156 x 234 x 20 mm
Vikt:594 g
Format:Inbunden
Språk:Engelska
Antal sidor:240
Förlag:CABI Publishing
ISBN:9781845930653

Utforska kategorier

Servicesektorn inom Ekonomi och Ledarskap
Sociologi inom Samhälle och politik

Innehållsförteckning

1: Tourism and Leisure Needs of Older Adults 2: Motivations and Constraints to Tourism and Leisure for Older Adults 3: Socio-Demographic Variables Associated with Tourism, Leisure and Ageing 4: Contemporary Trends in International Tourism and Travel for Older Adults 5: Information Sources on Tourism and Travel for Older People 6: Modes of Tourism and Leisure Travel by Older Adults 7: Different Travel Markets - Group Package Tours for Older Adults 8: Different Travel Markets - Adventure Tourism and the Baby Boomer Generation 9: Different Travel Markets - Educational Tourism and Older Adults 10: Tourism and Leisure Needs of Older Adults in Retirement Communities 11: Conclusions and Recommendations