Who’s Who in International Business Education and Research
William Shepherd, Iyanatul Islam, Sankaran Raghunathan
Inbunden, 1999
4 159 kr
Current Issues in International Business
AvIyanatul Islam,William Shepherd
Inbunden, Engelska, 1997
Del i serien New Horizons in International Business series
2 163 kr
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Beskrivning
This path-breaking book presents new work by leading international scholars on the achievements and challenges facing international business in the twenty-first century. It considers key up-to-date developments in both the theory and practice of international business. After analysing the historical evolution of international business as an academic discipline, the book focuses on its relationship to the other social sciences. New light is shed on current issues and intellectual debates with a view to identifying new directions and future areas of research. The authors then develop the discussion to consider the present globalization of the economy, addressing the strategies of multinationals, the increasingly 'borderless' world and management competition.The book will be of interest both to scholars and all those concerned with business education.
