Vision and Values in Design Management

AvDavid Hands

E-bok

PDF, Engelska, 2009

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E-bok

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Beskrivning

Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets. Throughout the book, David Hands offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.

Produktinformation

Utgivningsdatum:2009-09-30
Språk:Engelska
Antal sidor:200
Filformat:PDF
Kopieringsskydd:LCP
ISBN:9782940439300
Förlag:Bloomsbury Publishing PLC (Digital)
Serie:Required Reading Range

Utforska kategorier

Designböcker inom Kultur
Referensverk och tvärvetenskap inom Samhälle och politik
Affärsstrategi inom Ekonomi och Ledarskap

Mer om författaren

David Hands is award leader for the MA Design Management course at Staffordshire University, UK. David is also co-author of the recently published book Design Management: Exploring Fieldwork and Applications.

Recensioner i media

This is a well-written book, easy to read. Highly relevant to the course I am teaching. This book is recommended to students along with Design Management by Kathryn Best.

Innehållsförteckning

Introduction. How to get the most out of this book. Foreword: Professor Rachel Cooper. Design directions: The value of design; Interview: Richelle Harun; Quantifying the benefits; Interview: Dr Alison Prendiville; Communicating the vision; case study: Transcending organisational boundaries; Chapter summary. Design transformations: Connecting different meanings; Case study: Transforming perception through design; Applying a holistic approach; Interview: Andy Cripps; National design policies; Interview: Gavin Cawood; International design collaboration; Case study: Coordinating growth through design; Chapter summary. Design advocacy: Design leadership; Interview: Alan Wall; Driving innovation through design; Case study: Product success through design leadership; Design strategy; Case study: Innovation through collaboration; Design collaboration; Interview: Peter Quinlan; Chapter summary. Design alliances: Emergent issues in design; Interview: Dr Caroline Davey and Andrew Wootton; CSR and design; Case study: Design thinking: designing against crime; Innovation in services; Interview: Dr Christiaan de Groot; Where next?; Interview: Professor James Woudhuysen; Chapter summary. Conclusion. Contacts. Picture credits. Glossary. Index. Quotation sources. Acknowledgements.