Motion Graphics

Principles and Practices from the Ground Up

AvIan Crook,Peter Beare

Häftad, Engelska, 2015

Del i serien Required Reading Range

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Beskrivning

Song lyrics fly across the screen in time to music. A globe spins and zooms into a war-torn country. Money rises from a screen to explain an economic situation. Now, more than ever, we are surrounded by these motion graphics on our TV and cinema screens, on our smartphones, computers, and tablets, on Main Street and in our galleries.Motion Graphics: Principles and Processes from the Ground Up is your introduction to the core principles of the discipline, whether your background or ambitions lie in animation, graphic design, film production, or visual effects. Ian Crook and Peter Beare provide you with a wide understanding of the key concepts and techniques that will help you plan, develop and produce your own creative projects.

Produktinformation

Utgivningsdatum:2015-12-17
Mått:208 x 267 x 15 mm
Vikt:749 g
Format:Häftad
Språk:Engelska
Serie:Required Reading Range
Antal sidor:200
Förlag:Bloomsbury Publishing PLC
ISBN:9781472569004

Utforska kategorier

Fotoutrustning och fototeknik inom Kultur
Digital animation inom Data och IT
Film inom Kultur

Mer om författaren

Ian Crook is a senior lecturer on the Media Technology BSc (Hons) programmes at the University of Central Lancashire, UK. Peter Beare is course leader for BSc (Hons) Media Production & Technology at the University of Central Lancashire, UK. He is the co-author of User Experience Design (Bloomsbury 2014).

Recensioner i media

Motion Graphics provides an informative breakdown of the key concepts in this field, while also delivering technical advice and vivid color visuals to assist students in understanding this medium and the many ways it can be used to visually communicate rich and complex ideas.

Innehållsförteckning

Introduction1. Concepts – Tools2. Concepts – The Image3. Concepts – Space4. Concepts – Time5. Putting the Pieces Together6. Recording and Recreating Motion7. Process – Planning8. Process – Production Appendix