This book develops a sociological framework for understanding how societies produce and transform meaning. Rather than treating meaning as a fixed property of individuals or texts, it introduces relational meaning-making, in which meanings stabilise in particular situations while remaining open to alternatives. Revisiting Max Weber’s concept of Sinn and Alfred Schutz’s phenomenology, the book rethinks identity, agency and social structures. Drawing on Weber, Mead and Parsons, it explores why sociological theory has struggled to grasp the dynamics of meaning, and examines the contemporary crisis of meaning, self-referential individuals, and the implications of digital communication and generative AI. This book argues that relational meaning-making is a fundamental process through which society interprets and reshapes itself.
