Sabine Schwarze is since 2004 Professor of Romance Linguistics (Chair of Romance Linguistics French/Italian) at the University of Augsburg; publications on the history of language and translation theory, on the history of language standardization as well as on the history of text and media, especially in Italy and France and in the century of Enlightement; Current research projects in language ideology research, historical text typology and discourse linguistics; Fondation with Wim Remysen of the research group and the revue Circula. Carmen Marimón Llorca is Senior Lecturer of Spanish Language at the Department of Spanish Philology at the University of Alicante. She has done work on rhetoric, discourse analysis, lexicography and, in general, on various aspects of textuality. She is editor of the journals Acta Universitaria, CIRCULA and Discurso y Sociedad. She is a member of the Instituto Universitario de Lenguas Modernas Aplicadas (IULMA) in collaboration with which she has directed and taught numerous seminars and courses. At present, she is main researcher of the Project Linguistic columnism in the Spanish press from its origins. Multidimensional analysis, characterization and applications (METAPRES-COLING).

• Language ideologies – Columns on language – Contrastive linguistic – Authority – Panromanic scope – Journalism – Discourse analysis – Standard language ideology – Language – Politics and secularization – The construction of authority – Evaluative strategies and argumentation – Polyphony and epistemic authority – The authority of usage – Purism