Understanding the Interactive Digital Media Marketplace
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Business Modelling in the Dynamic Digital Space
An Ecosystem Approach
AvFrancis Pereira,Omar A El Sawy
E-bok
PDF, Engelska, 2012708 kr
Läs direkt i Bokus Reader – eller ladda ned till din enhet (PDF kräver ofta zoom och scroll på små skärmar).
Beskrivning
This Springer Briefs volume guides the reader in a comprehensive form to design new digital business models. The book provides strategic roadmaps for enterprises in the digital world, and a comprehensive framework to assess new business models. It aligns both, research and a practical perspective through real case study examples. Even extreme scenarios are employed to ensure that innovative approaches are being considered adequately.
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