Adrian Sargeant – författare
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22 produkter
Direct and Interactive Marketing
Av Adrian Sargeant, Douglas C. West
Häftad, 2001
1211 kr
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This textbook offers a comprehensive review of the principles of direct, database, and interactive marketing. The book begins with an introduction to the discipline and goes on to explore each of the major subject areas that would be of relevance in the construction of a direct marketing …
Marketing Management for Nonprofit Organizations
Häftad, 2009
1211 kr
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The third edition builds on the success of previous editions whilst also addressing critical topics such as corporate responsibility and social entrepreneurship. Developments in relationship and public sector marketing, for example the increasing emphasis on partnerships, as well as in fundraising …
Fundraising Management
Analysis, Planning and Practice
Av Adrian Sargeant, Jayne George
Inbunden, 2021
3670 kr
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Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in …
Fundraising Management
Analysis, Planning and Practice
Av Adrian Sargeant, Jayne George
Häftad, 2021
1054 kr
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Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in …
Routledge Companion to Nonprofit Marketing
Av Adrian Sargeant, Walter Wymer Jr
Inbunden, 2007
3906 kr
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This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review …
Fundraising Principles and Practice
E-bok, 2010
1091 kr
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This books offers a definitive text on the vital topic fundraising. It provides students of fundraising and nonprofit professionals access to the most relevant theories and includes concrete examples of modern fundraising practice. The book contains clear learning objectives, recommended readings, …
Fundraising Principles and Practice
E-bok, 2010
1091 kr
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This books offers a definitive text on the vital topic fundraising. It provides students of fundraising and nonprofit professionals access to the most relevant theories and includes concrete examples of modern fundraising practice. The book contains clear learning objectives, recommended readings, …
Building Donor Loyalty
The Fundraiser''s Guide to Increasing Lifetime Value
Av Elaine Jay, Adrian Sargeant
E-bok, 2004
621 kr
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Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. It is based on data drawn from a research …
Fundraising Management
Analysis, Planning and Practice
Av Jayne George, Adrian Sargeant
E-bok, 2021
1212 kr
Lägg i varukorg
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in …
Fundraising Management
Analysis, Planning and Practice
Av Jayne George, Adrian Sargeant
E-bok, 2021
1212 kr
Lägg i varukorg
Applying the principles of marketing to nonprofit organisations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in …
Building Donor Loyalty
The Fundraiser's Guide to Increasing Lifetime Value
Av Adrian Sargeant, Elaine Jay
Häftad, 2011
539 kr
Lägg i varukorg
Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. It is based on data drawn from a research …
Fundraising Principles and Practice
E-bok, 2017
1142 kr
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The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from …
Fundraising Principles and Practice
E-bok, 2017
1142 kr
Lägg i varukorg
The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from …
Routledge Companion to Nonprofit Marketing
Av Walter Wymer Jr, Adrian Sargeant
E-bok, 2007
977 kr
Lägg i varukorg
This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive …
Routledge Companion to Nonprofit Marketing
Av Adrian Sargeant, Walter Wymer Jr
Häftad, 2018
844 kr
Lägg i varukorg
This timely collection of cutting-edge articles offers a complete overview of marketing in the nonprofit sector. Written by a leading team of international experts, it examines the issues faced by public and nonprofit organizations in marketing and raising funds, and provides a comprehensive review …
Fundraising Principles and Practice
Inbunden, 2024
955 kr
Lägg i varukorg
Adopt an organized approach to fundraising planning In it’s third edition Fundraising Principles and Practice is a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research in economics, …
Fundraising Principles and Practice
E-bok, 2024
1084 kr
Lägg i varukorg
Adopt an organized approach to fundraising planning In it’s third edition Fundraising Principles and Practice is a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research in economics, …
Fundraising Principles and Practice
E-bok, 2024
1108 kr
Lägg i varukorg
Adopt an organized approach to fundraising planning In it’s third edition Fundraising Principles and Practice is a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research in economics, …
Meaningful Philanthropy
The Person Behind the Giving
Häftad, 2024
386 kr
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With unparalleled access to some of the world’s most reflective and thoughtful philanthropists, this book explores the philanthropic journeys of 48 high net worth individuals (HNWIs) and ultra-high net worth individuals (UHNWIs) to uncover the person behind the giving. Their stories reveal the …
Meaningful Philanthropy
The Person Behind the Giving
E-bok, 2024
444 kr
Lägg i varukorg
With unparalleled access to some of the world’s most reflective and thoughtful philanthropists, this book explores the philanthropic journeys of 48 high net worth individuals (HNWIs) and ultra-high net worth individuals (UHNWIs) to uncover the person behind the giving. Their stories reveal the …
Meaningful Philanthropy
The Person Behind the Giving
E-bok, 2024
1584 kr
Lägg i varukorg
With unparalleled access to some of the world’s most reflective and thoughtful philanthropists, this book explores the philanthropic journeys of 48 high net worth individuals (HNWIs) and ultra-high net worth individuals (UHNWIs) to uncover the person behind the giving. Their stories reveal the …
