Alan Leftridge - Böcker

Alan Leftridge, the executive editor of The Interpreter magazine, will sharpen your skills for connecting with your audiences. The book introduces you to the strategies promoted by the National Association for Interpretation and the National Park Service for written interpretation, with a focus on developing tangibles, intangibles, universals, and interpretive themes in your writing, while avoiding trite expressions. These strategies and skills apply to your brochures, web sites, exhibits, public service announcements, books, magazine articles and other interpretive projects.

Sharpen your skills for connecting with readers! This second edition of Interpretive Writing will help you focus your writing to enrich your reader’s experiences by crafting compelling, thematic stories that reveal new meanings and foster personal connections. The principles of natural history and cultural heritage interpretation demonstrate the profound impact of effective communication processes on your readers. A particular emphasis is on making intellectual and emotional connections and incorporating powerful words into your writing projects.The first edition of Interpretive Writing was released in 2006. This new edition is through updating of that book, featuring all new chapters including "Writing for the Web," "Crafting Messages for Children," Challenges to Agency Writing,” and new evaluation techniques.