Alan Tapp – författare
Visar alla böcker från författaren Alan Tapp. Handla med fri frakt och snabb leverans.
3 produkter
Social Marketing
Av Lynne Eagle, Stephan Dahl m. fl.
Häftad, 2012
1254 kr
Lägg i varukorg
Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The …
Social Marketing
Av Alan Tapp, Fiona Spotswood m. fl.
E-bok, 2013
803 kr
Lägg i varukorg
Social marketing is receiving unprecedented focus and support from government, the private sector and charities internationally. Social marketing attempts to educate people in the hope that they will make ‘informed’(i.e. healthy) choices regarding diet, lifestyle and health related issues. The …
Principles of Direct, Database and Digital Marketing
Av Alan Tapp, Ian Whitten m. fl.
Häftad, 2013
1102 kr
Lägg i varukorg
The growth of digital marketing is the most important yet unpredictable trend in marketing today. How can the online world be harnessed by the companies of today and tomorrow to grow their marketing impact? What role do information and databases have to play in this system? And why do some …