Alka Maurya – författare
2 203 kr
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The international business sector has been completely revolutionized due to shifts in global economy, digitization, and the Internet. Integrating New Technologies in International Business: Opportunities and Challenges explores the rapid changes in technology that have affected businesses and social environments that are offering new challenges and opportunities for small to mid-size enterprises (SMEs) and start-ups. It highlights how businesses in emerging economies are implementing the new technological innovations to compete in the global market.
The chapters in the volume provide valuable insight on many cutting-edge topics on new technology in the business environment and the new digital world, or Industry 4.0, including:
Internet of Things (IoT) and customer relationship management Cross-cultural management Artificial intelligence Social media advertising Multichannel banking Digital payment technology Blockchain technology Augmented reality Eye-tracking analysisThis book will be a valuable resource for business leaders and managers, industry professionals, business scholars, regulatory stakeholders, policymakers, faculty and students, and those who are interested in the current trends in the state of global digitization in industrial markets. The information provided here will help readers find the most appropriate approaches for taking advantage of these new technologies.
2 203 kr
Läs direkt efter köp
The international business sector has been completely revolutionized due to shifts in global economy, digitization, and the Internet. Integrating New Technologies in International Business: Opportunities and Challenges explores the rapid changes in technology that have affected businesses and social environments that are offering new challenges and opportunities for small to mid-size enterprises (SMEs) and start-ups. It highlights how businesses in emerging economies are implementing the new technological innovations to compete in the global market.
The chapters in the volume provide valuable insight on many cutting-edge topics on new technology in the business environment and the new digital world, or Industry 4.0, including:
Internet of Things (IoT) and customer relationship management Cross-cultural management Artificial intelligence Social media advertising Multichannel banking Digital payment technology Blockchain technology Augmented reality Eye-tracking analysisThis book will be a valuable resource for business leaders and managers, industry professionals, business scholars, regulatory stakeholders, policymakers, faculty and students, and those who are interested in the current trends in the state of global digitization in industrial markets. The information provided here will help readers find the most appropriate approaches for taking advantage of these new technologies.
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685 kr
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New technologies such as artificial intelligence, blockchain, the Internet of Things (IoT), etc. are redefining business processes around the world at a rapid rate and resulting in both great opportunities and challenges for businesses. Though these technologies are extensively being used in developed countries, emerging economies are also not far behind.
Disruptive Technologies in International Business advances the understanding of technological applications in business within an international paradigm. With its in-depth discussions of diverse topics such as the global value chain (GVC), environmental risk management, IoT, Surface Mobility, and anime, the book argues that technologies offer many advantages but there are accompanying risks, challenges, and disadvantages as well. The need of the hour is to address the impact of these technologies on the environment, society, and economy of the world. This book offers a collage of insights on how these technologies can potentially change the playing field in businesses and countries and contribute to the betterment of society.
This book will provide business practitioners, international organizations, government officials, and policy makers with inspiration and new leads toward more efficient systems, policies, and operational frameworks in our increasingly technology-driven society.
685 kr
Läs direkt efter köp
New technologies such as artificial intelligence, blockchain, the Internet of Things (IoT), etc. are redefining business processes around the world at a rapid rate and resulting in both great opportunities and challenges for businesses. Though these technologies are extensively being used in developed countries, emerging economies are also not far behind.
Disruptive Technologies in International Business advances the understanding of technological applications in business within an international paradigm. With its in-depth discussions of diverse topics such as the global value chain (GVC), environmental risk management, IoT, Surface Mobility, and anime, the book argues that technologies offer many advantages but there are accompanying risks, challenges, and disadvantages as well. The need of the hour is to address the impact of these technologies on the environment, society, and economy of the world. This book offers a collage of insights on how these technologies can potentially change the playing field in businesses and countries and contribute to the betterment of society.
This book will provide business practitioners, international organizations, government officials, and policy makers with inspiration and new leads toward more efficient systems, policies, and operational frameworks in our increasingly technology-driven society.
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