Anna-Katharina Frison – författare
Visar alla böcker från författaren Anna-Katharina Frison. Handla med fri frakt och snabb leverans.
2 produkter
2 produkter
User Experience Is Brand Experience
The Psychology Behind Successful Digital Products and Services
Inbunden, Engelska, 2019
790 kr
Skickas inom 10-15 vardagar
This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention.
User Experience Is Brand Experience
The Psychology Behind Successful Digital Products and Services
Häftad, Engelska, 2020
529 kr
Skickas inom 10-15 vardagar
This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention.