Felix van de Sand – författare
Visar alla böcker från författaren Felix van de Sand. Handla med fri frakt och snabb leverans.
5 produkter
User Experience Is Brand Experience
The Psychology Behind Successful Digital Products and Services
Av Felix van de Sand, Anna-Katharina Frison m. fl.
Inbunden, 2019
799 kr
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This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider …
User Experience Is Brand Experience
The Psychology Behind Successful Digital Products and Services
Av Katharina Holl, Andreas Riener m. fl.
E-bok, 2019
713 kr
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This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider …
User Experience Is Brand Experience
The Psychology Behind Successful Digital Products and Services
Av Felix van de Sand, Anna-Katharina Frison m. fl.
Häftad, 2020
588 kr
Lägg i varukorg
This book offers a new method for aligning brand management and user experience goals. Brand management deals with conveying individual brand values at all marketing contact points, the goal being to reach the target group and boost customer retention. In this regard, it is important to consider …
User Experience Identity
Mit Neuropsychologie digitale Produkte zu Markenbotschaftern machen
Häftad, 2017
636 kr
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Dieses Buch zeigt, wie eine nachhaltige User Experience an den digitalen Touchpoints einer Marke erzeugt werden kann. Die überzeugende und unverwechselbare Kommunikation einer Markenpersönlichkeit auf Websites, Mobile Sites, Apps und Landingpages führt direkt zu Wachstum in User Engagement, …
User Experience Identity
Mit Neuropsychologie digitale Produkte zu Markenbotschaftern machen
E-bok, 2017
672 kr
Lägg i varukorg
Dieses Buch zeigt, wie eine nachhaltige User Experience an den digitalen Touchpoints einer Marke erzeugt werden kann. Die überzeugende und unverwechselbare Kommunikation einer Markenpersönlichkeit auf Websites, Mobile Sites, Apps und Landingpages führt direkt zu Wachstum in User Engagement, …