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Aysegul Ozsomer – författare

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2 produkter

  1. Amitava Chattopadhyay, Rajeev Batra, Aysegul Ozsomer - New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands, Inbunden. Tillgänglighet: Lägg i varukorg

    New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands

    Av Amitava Chattopadhyay, Rajeev Batra m. fl.

    Inbunden, 2012

    452 kr

    Lägg i varukorg

    Praise for THE NEW EMERGING-MARKET MULTINATIONALS One of Strategy and Business ’s Best Business Books of the Year "This book is a real eye-opener. It will forever change your assumptions about international economic competition and who the winners will be." —PHILIP KOTLER Kellogg School of …

  2. Aysegul Ozsomer, Rajeev Batra, Amitava Chattopadhyay - New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands, E-bok. Tillgänglighet: Lägg i varukorg

    New Emerging Market Multinationals: Four Strategies for Disrupting Markets and Building Brands

    Av Aysegul Ozsomer, Rajeev Batra m. fl.

    E-bok, 2012

    487 kr

    Lägg i varukorg

    Breakthrough strategies for emulating or competing with your newest and toughest threat: innovative companies in emerging-market nations Western organizations are quickly losing influence to emerging market multinationals, as evidenced by such developments as Tata Motors’s acquisitions of Land …