Barton Weitz – författare
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3 produkter
Retailing Management ISE
Av Michael Levy, Barton Weitz m. fl.
Häftad, 2022
716 kr
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Retailing Management , 11th Edition, highlights the many ways the retail industry has transformed and evolved over the past several years. In keeping with market-leading tradition, the eleventh edition, focuses on key strategic issues with an emphasis on financial considerations and implementation …
Handbook of Marketing
Av Barton Weitz, Robin Wensley
Inbunden, 2002
3556 kr
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NEW IN PAPERBACK 'The Handbook of Marketing is different… that Barton Weitz and Robin Wensley are its editors should suggest something out of the ordinary. A glance at the contributors (e.g., Wilkie. Webster, Day, Shocker, Keller, Hauser, Winer, Stewart. Parasuraman. Zeithaml) puts the matter to …
Handbook of Marketing
Av Barton Weitz, Robin Wensley
Häftad, 2006
1417 kr
Lägg i varukorg
NEW IN PAPERBACK 'The Handbook of Marketing is different… that Barton Weitz and Robin Wensley are its editors should suggest something out of the ordinary. A glance at the contributors (e.g., Wilkie. Webster, Day, Shocker, Keller, Hauser, Winer, Stewart. Parasuraman. Zeithaml) puts the matter to …