Robin Wensley – författare
Visar alla böcker från författaren Robin Wensley. Handla med fri frakt och snabb leverans.
7 produkter
Handbook of Marketing
Av Barton Weitz, Robin Wensley
Inbunden, 2002
3556 kr
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NEW IN PAPERBACK 'The Handbook of Marketing is different… that Barton Weitz and Robin Wensley are its editors should suggest something out of the ordinary. A glance at the contributors (e.g., Wilkie. Webster, Day, Shocker, Keller, Hauser, Winer, Stewart. Parasuraman. Zeithaml) puts the matter to …
Rethinking Marketing
Towards Critical Marketing Accountings
Av Douglas Brownlie, Michael Saren m. fl.
Inbunden, 1998
3422 kr
Lägg i varukorg
`This is an important text. It brings together critical reflections on the discipline's contribution in terms of theory, practice and pedagogy and as such is equally as insightful and challenging as some of its recent predecessors (eg Brown et al 1996; Brown and Turley 1997; Brown 1998). The book …
Rethinking Marketing
Towards Critical Marketing Accountings
Av Douglas Brownlie, Michael Saren m. fl.
Häftad, 1999
2072 kr
Lägg i varukorg
`This is an important text. It brings together critical reflections on the discipline's contribution in terms of theory, practice and pedagogy and as such is equally as insightful and challenging as some of its recent predecessors (eg Brown et al 1996; Brown and Turley 1997; Brown 1998). The book …
Handbook of Marketing
Av Barton Weitz, Robin Wensley
Häftad, 2006
1417 kr
Lägg i varukorg
NEW IN PAPERBACK 'The Handbook of Marketing is different… that Barton Weitz and Robin Wensley are its editors should suggest something out of the ordinary. A glance at the contributors (e.g., Wilkie. Webster, Day, Shocker, Keller, Hauser, Winer, Stewart. Parasuraman. Zeithaml) puts the matter to …
Effective Management in Practice
Analytical Insights and Critical Questions
Inbunden, 2013
2934 kr
Lägg i varukorg
In this lively and entertaining book, Robin Wensley guides the reader through the basic analytical approaches to decision making required for more effective management practice. Packed with diagrams, anecdotes and examples which bring the book to life, Effective Management in Practice: - clearly …
Effective Management in Practice
Analytical Insights and Critical Questions
Av Robin Wensley, W. Paul Vogt m. fl.
Häftad, 2013
1418 kr
Lägg i varukorg
In this lively and entertaining book, Robin Wensley guides the reader through the basic analytical approaches to decision making required for more effective management practice. Packed with diagrams, anecdotes and examples which bring the book to life, Effective Management in Practice: - clearly …
Effective Management in Practice
Analytical Insights and Critical Questions
E-bok, 2013
604 kr
Lägg i varukorg
In this lively and entertaining book, Robin Wensley guides the reader through the basic analytical approaches to decision making required for more effective management practice. Packed with diagrams, anecdotes and examples which bring the book to life, Effective Management in Practice: - clearly …
