Bernard J. Jansen – författare
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33 produkter
33 produkter
Del 6 - Information Science and Knowledge Management
Web Search: Public Searching of the Web
Inbunden, Engelska, 2004
1 116 kr
Skickas inom 10-15 vardagar
This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search engines have come and gone, or endured, through the fall of the dot.com companies. We saw the rise and, in some cases, the demise of several high profile, publicly available Web search engines. The study of the Web search is an exciting and important area of interdisciplinary research. Our book provides a valuable insight into the growth and development of human interaction with Web search engines. In this book, our focus is on the human aspect of the interaction between user and Web search engine. We do not investigate the Web search engines themselves or their constantly changing interfaces, algorithms and features. We focus on exploring the cognitive and user aspects of public Web searching in the aggregate. We use a variety of quantitative and qualitative methods within the overall methodology known as transaction log analysis.
E-bok
PDF, Engelska, 20061 459 kr
Läs direkt efter köp
This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search engines have come and gone, or endured, through the fall of the dot.com companies. We saw the rise and, in some cases, the demise of several high profile, publicly available Web search engines. The study of the Web search is an exciting and important area of interdisciplinary research. Our book provides a valuable insight into the growth and development of human interaction with Web search engines. In this book, our focus is on the human aspect of the interaction between user and Web search engine. We do not investigate the Web search engines themselves or their constantly changing interfaces, algorithms and features. We focus on exploring the cognitive and user aspects of public Web searching in the aggregate. We use a variety of quantitative and qualitative methods within the overall methodology known as transaction log analysis.
Inbunden, Engelska, 2008
3 469 kr
Skickas inom 5-8 vardagar
Häftad, Engelska, 2021
562 kr
Skickas inom 10-15 vardagar
Data-driven personas are a significant advancement in the fields of human-centered informatics and human-computer interaction. Data-driven personas enhance user understanding by combining the empathy inherent with personas with the rationality inherent in analytics using computational methods. Via the employment of these computational methods, the data-driven persona method permits the use of large-scale user data, which is a novel advancement in persona creation. A common approach for increasing stakeholder engagement about audiences, customers, or users, persona creation remained relatively unchanged for several decades. However, the availability of digital user data, data science algorithms, and easy access to analytics platforms provide avenues and opportunities to enhance personas from often sketchy representations of user segments to precise, actionable, interactive decision-making tools—data-driven personas! Using the data-driven approach, the persona profile can serve as an interface to a fully functional analytics system that can present user representation at various levels of information granularity for more task-aligned user insights. We trace the techniques that have enabled the development of data-driven personas and then conceptually frame how one can leverage data-driven personas as tools for both empathizing with and understanding of users. Presenting a conceptual framework consisting of (a) persona benefits, (b) analytics benefits, and (c) decision-making outcomes, we illustrate applying this framework via practical use cases in areas of system design, digital marketing, and content creation to demonstrate the application of data-driven personas in practical applied situations. We then present an overview of a fully functional data-driven persona system as an example of multi-level information aggregation needed for decision making about users. We demonstrate that data-driven personas systems can provide critical, empathetic, and user understandingfunctionalities for anyone needing such insights.
Häftad, Engelska, 2009
284 kr
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This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging foranalytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user–Website interactions. Table of Contents: Understanding Web Analytics / The Foundations of Web Analytics: Theory and Methods / The History of Web Analytics / Data Collection for Web Analytics / Web Analytics Fundamentals / Web Analytics Strategy / Web Analytics as Competitive Intelligence / Supplementary Methods for Augmenting Web Analytics / Search Log Analytics / Conclusion / Key Terms / Blogs for Further Reading / References
E-bok
PDF, Engelska, 2022734 kr
Läs direkt efter köp
Data-driven personas are a significant advancement in the fields of human-centered informatics and human-computer interaction. Data-driven personas enhance user understanding by combining the empathy inherent with personas with the rationality inherent in analytics using computational methods. Via the employment of these computational methods, the data-driven persona method permits the use of large-scale user data, which is a novel advancement in persona creation. A common approach for increasing stakeholder engagement about audiences, customers, or users, persona creation remained relatively unchanged for several decades. However, the availability of digital user data, data science algorithms, and easy access to analytics platforms provide avenues and opportunities to enhance personas from often sketchy representations of user segments to precise, actionable, interactive decision-making tools—data-driven personas! Using the data-driven approach, the persona profile can serve as an interface to a fully functional analytics system that can present user representation at various levels of information granularity for more task-aligned user insights. We trace the techniques that have enabled the development of data-driven personas and then conceptually frame how one can leverage data-driven personas as tools for both empathizing with and understanding of users. Presenting a conceptual framework consisting of (a) persona benefits, (b) analytics benefits, and (c) decision-making outcomes, we illustrate applying this framework via practical use cases in areas of system design, digital marketing, and content creation to demonstrate the application of data-driven personas in practical applied situations. We then present an overview of a fully functional data-driven persona system as an example of multi-level information aggregation needed for decision making about users. We demonstrate that data-driven personas systems can provide critical, empathetic, and user understandingfunctionalities for anyone needing such insights.
E-bok
PDF, Engelska, 2022375 kr
Läs direkt efter köp
This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging foranalytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user–Website interactions. Table of Contents: Understanding Web Analytics / The Foundations of Web Analytics: Theory and Methods / The History of Web Analytics / Data Collection for Web Analytics / Web Analytics Fundamentals / Web Analytics Strategy / Web Analytics as Competitive Intelligence / Supplementary Methods for Augmenting Web Analytics / Search Log Analytics / Conclusion / Key Terms / Blogs for Further Reading / References
Inbunden, Engelska, 2023
438 kr
Skickas inom 10-15 vardagar
This book presents the foundations of using analytics from the laboratory, social media platforms, and the web. The authors cover key topics including analytics strategy, data gathering approaches, data preprocessing, data quality assessment, analytical methods, tools, and validation methods. The book includes chapters explaining web analytics, social media analytics, and how to create an analytics strategy. The authors also cover on data sources, such as online surveys, crowdsourcing, eye tracking, mouse tracking, social media APIs, search logs, and analytics triangulation. The book also discusses analytical tools for social media analytics, search analytics, persona analytics, user studies, and website analytics. The authors conclude by examining the validity of online analytics.
E-bok
Engelska, 2023554 kr
Läs direkt efter köp
This book presents the foundations of using analytics from the laboratory, social media platforms, and the web. The authors cover key topics including analytics strategy, data gathering approaches, data preprocessing, data quality assessment, analytical methods, tools, and validation methods. The book includes chapters explaining web analytics, social media analytics, and how to create an analytics strategy. The authors also cover on data sources, such as online surveys, crowdsourcing, eye tracking, mouse tracking, social media APIs, search logs, and analytics triangulation. The book also discusses analytical tools for social media analytics, search analytics, persona analytics, user studies, and website analytics. The authors conclude by examining the validity of online analytics.
Häftad, Engelska, 2024
438 kr
Skickas inom 10-15 vardagar
This book presents the foundations of using analytics from the laboratory, social media platforms, and the web. The authors cover key topics including analytics strategy, data gathering approaches, data preprocessing, data quality assessment, analytical methods, tools, and validation methods. The book includes chapters explaining web analytics, social media analytics, and how to create an analytics strategy. The authors also cover on data sources, such as online surveys, crowdsourcing, eye tracking, mouse tracking, social media APIs, search logs, and analytics triangulation. The book also discusses analytical tools for social media analytics, search analytics, persona analytics, user studies, and website analytics. The authors conclude by examining the validity of online analytics.
Del 6 - Information Science and Knowledge Management
Web Search: Public Searching of the Web
Häftad, Engelska, 2010
1 116 kr
Skickas inom 10-15 vardagar
This book brings together results from the Web search studies we conducted from 1997 through 2004. The aim of our studies has been twofold: to examine how the public at large searches the Web and to highlight trends in public Web searching. The eight-year period from 1997 to 2004 saw the beginnings and maturity of public Web searching. Commercial Web search engines have come and gone, or endured, through the fall of the dot.com companies. We saw the rise and, in some cases, the demise of several high profile, publicly available Web search engines. The study of the Web search is an exciting and important area of interdisciplinary research. Our book provides a valuable insight into the growth and development of human interaction with Web search engines. In this book, our focus is on the human aspect of the interaction between user and Web search engine. We do not investigate the Web search engines themselves or their constantly changing interfaces, algorithms and features. We focus on exploring the cognitive and user aspects of public Web searching in the aggregate. We use a variety of quantitative and qualitative methods within the overall methodology known as transaction log analysis.
Del 85 - Lecture Notes on Data Engineering and Communications Technologies
International Conference on Cognitive based Information Processing and Applications (CIPA 2021)
Volume 2
Häftad, Engelska, 2021
2 698 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the International Conference on Cognitive based Information Processing and Applications (CIPA) held during August 21, 2021, online conference (since COVID 19), which is divided into a 2-volume book. The papers in the second volume represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
E-bok
Engelska, 20213 473 kr
Läs direkt efter köp
This book contains papers presented at the International Conference on Cognitive based Information Processing and Applications (CIPA) held during August 21, 2021, online conference (since COVID 19), which is divided into a 2-volume book. The papers in the second volume represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
Del 84 - Lecture Notes on Data Engineering and Communications Technologies
International Conference on Cognitive based Information Processing and Applications (CIPA 2021)
Volume 1
Häftad, Engelska, 2021
2 698 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the International Conference on Cognitive based Information Processing and Applications (CIPA) held during August 21, 2021, online conference (since COVID 19), which is divided into a 2-volume book. The papers in the first volume represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
E-bok
Engelska, 20213 473 kr
Läs direkt efter köp
This book contains papers presented at the International Conference on Cognitive based Information Processing and Applications (CIPA) held during August 21, 2021, online conference (since COVID 19), which is divided into a 2-volume book. The papers in the first volume represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
Del 155 - Lecture Notes on Data Engineering and Communications Technologies
Proceedings of the 2nd International Conference on Cognitive Based Information Processing and Applications (CIPA 2022)
Volume 1
Häftad, Engelska, 2023
3 775 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 2nd International Conference on Cognitive based Information Processing and Applications (CIPA) in Changzhou, China, from September 22 to 23, 2022. The book is divided into a 2-volume series and the papers represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
E-bok
Engelska, 20234 739 kr
Läs direkt efter köp
This book contains papers presented at the 2nd International Conference on Cognitive based Information Processing and Applications (CIPA) in Changzhou, China, from September 22 to 23, 2022. The book is divided into a 2-volume series and the papers represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
648 kr
Skickas inom 5-8 vardagar
Del 156 - Lecture Notes on Data Engineering and Communications Technologies
Proceedings of the 2nd International Conference on Cognitive Based Information Processing and Applications (CIPA 2022)
Volume 2
Häftad, Engelska, 2023
3 775 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 2nd International Conference on Cognitive based Information Processing and Applications (CIPA) in Changzhou, China, from September 22 to 23, 2022. The book is divided into a 2-volume series and the papers represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
E-bok
Engelska, 20234 739 kr
Läs direkt efter köp
This book contains papers presented at the 2nd International Conference on Cognitive based Information Processing and Applications (CIPA) in Changzhou, China, from September 22 to 23, 2022. The book is divided into a 2-volume series and the papers represent the various technological advancements in network information processing, graphics and image processing, medical care, machine learning, smart cities. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and information processing.
648 kr
Skickas inom 5-8 vardagar
Häftad, Engelska, 2026
2 375 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22–23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 1 for this conference proceedings, which consists of a 3-volume book series.
E-bok
Engelska, 20263 157 kr
Läs direkt efter köp
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22–23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 1 for this conference proceedings, which consists of a 3-volume book series.
Del 266 - Lecture Notes on Data Engineering and Communications Technologies
Proceedings of the 4th International Conference on Cognitive Based Information Processing and Applications–Volume 2
CIPA 2024, November 22–23, Changzhou, China
Häftad, Engelska, 2026
2 375 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22–23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 2 for this conference proceedings, which consists of a 3-volume book series.
E-bok
Engelska, 20263 157 kr
Läs direkt efter köp
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22–23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 2 for this conference proceedings, which consists of a 3-volume book series.
Häftad, Engelska, 2026
2 375 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22 to 23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 3 for this conference proceedings, which consists of a 3-volume book series.
E-bok
Engelska, 20263 157 kr
Läs direkt efter köp
This book contains papers presented at the 4th International Conference on Cognitive-based Information Processing and Applications (CIPA) in Changzhou, China, from November 22 to 23, 2024. The papers represent the various technological advancements in theory, technology, and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 3 for this conference proceedings, which consists of a 3-volume book series.
Del 196 - Lecture Notes on Data Engineering and Communications Technologies
Proceedings of the 3rd International Conference on Cognitive Based Information Processing and Applications–Volume 1
CIPA 2023, November 2–3, Changzhou, China
Häftad, Engelska, 2024
2 698 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 3rd International Conference on Cognitive- based Information Processing and Applications (CIPA) in Changzhou, China, from November 2–3, 2023. The papers represent the various technological advancements in theory, technology and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 1 for this conference proceedings, which consists of a 3-volume book series.
E-bok
Engelska, 20243 351 kr
Läs direkt efter köp
This book contains papers presented at the 3rd International Conference on Cognitive- based Information Processing and Applications (CIPA) in Changzhou, China, from November 2–3, 2023. The papers represent the various technological advancements in theory, technology and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing.
The book represents Volume 1 for this conference proceedings, which consists of a 3-volume book series.
Del 197 - Lecture Notes on Data Engineering and Communications Technologies
Proceedings of the 3rd International Conference on Cognitive Based Information Processing and Applications—Volume 2
CIPA 2023, November 2—3, Changzhou, China
Häftad, Engelska, 2024
2 483 kr
Skickas inom 10-15 vardagar
This book contains papers presented at the 3rd International Conference on Cognitive- based Information Processing and Applications (CIPA) in Changzhou, China, from November 2–-3, 2023. The papers represent the various technological advancements in theory, technology and application of artificial intelligence, including precision mining, intelligent computing, deep learning, and all other theories, models, and technologies related to artificial intelligence. It caters to postgraduate students, researchers, and practitioners specializing and working in the area of cognitive-inspired computing and intelligent computing. The book represents Volume 2 for this conference proceedings, which consists of a 3-volume book series.