Bill Chitty – författare
Visar alla böcker från författaren Bill Chitty. Handla med fri frakt och snabb leverans.
2 produkter
Integrated Marketing Communications
Av Edwina Luck, Nigel Barker m. fl.
Häftad, 2020
1128 kr
Lägg i varukorg
Integrated Marketing Communications 6th edition explores how to coordinate all of a brand’s marketing communications elements to effectively engage a target market. It also emphasises digital and interactive marketing, which are crucial components to a successful IMC campaign today. You’ll learn …
Marketing
Real People, Real Choices
Av Michael Solomon, Andrew Hughes m. fl.
Häftad, 2010
1349 kr
Tillfälligt slut
Marketing: Real People, Real Choices again brings you and your students into the world of marketing through the use of real companies and the real-life marketing issues that they have faced in recent times.