BJ Fogg – författare

New York Times Bestseller | A habit expert from Stanford University shares his breakthrough method for building habits quickly and easily. With Tiny Habits you’ll increase productivity by tapping into positive emotions to create a happier and healthier life. Dr. Fogg’s new and extremely practical method picks up where Atomic Habits left off. 

“There are many great books on the topic [of habits]: The Power of Habit, Atomic Habits, but this offers the most comprehensive, practical, simple, and compassionate method I've ever come across.” —John Stepper, Goodreads user

BJ FOGG is here to change your life—and revolutionize how we think about human behavior. Based on twenty years of research and Fogg’s experience coaching more than 40,000 people, Tiny Habits cracks the code of habit formation. With breakthrough discoveries in every chapter, you’ll learn the simplest proven ways to transform your life. Fogg shows you how to feel good about your successes instead of bad about your failures. 

This proven, step-by-step guide will help you design habits and make them stick through positive emotion and celebrating small successes. Whether you want to lose weight, de-stress, sleep better, or be more productive each day, Tiny Habits makes it easy to achieve—by starting small.

En New York Times bästsäljare som på riktigt har kraften att förändra ditt liv.

Världens kanske absolut främsta expert på hur vi skapar vanor visar hur du kan få ett gladare, hälsosammare, lärorikare och mer funktionellt liv: genom att börja på mikronivå.

BJ Fogg är på sätt och vis mannen som fått oss alla att sitta med näsan över våra mobiltelefoner, för många av Silicon Valleys mest framgångsrika och dominerande företagare har gått hans kurser i beteendedesign på Stanford eller någon av hans många boot camps.   

I Mikrovanor : De minimala förändringarna som ger maximala resultat redogör han för hur vi faktiskt ska kunna förbättra våra liv. Hemligheten (eller snarare tekniken) är att börja på lägsta möjliga nivå och här visar han övertygande hur vi ska gå till väga. Och hans teknik är förstås fullt applicerbar om du exempelvis vill använda mobiltelefonen mindre.

Brought to you by Penguin. Improving your life is much easier than you think. Whether it''s losing weight, sleeping more, or restoring your work/life balance - the secret is to start small.For years, we''ve been told that being healthier and productive is a matter of willpower: that we should follow the latest fad and make constant changes to our lifestyles. But whether in our diets, fitness plans or jobs, radical overhauls never work. Instead we should start with quick wins - and embed new, tiny habits into our everyday routines.The world expert on this is Silicon Valley legend BJ Fogg, pioneering research psychologist and founder of the iconic Behaviour Design Lab at Stanford. Now anyone can use his science-based approach to make changes that are simple to achieve and sticky enough to last.In the hugely anticipated Tiny Habits, narrated by the author, BJ Fogg tells us how to change our lives for the better, one tiny habit at a time. Based on twenty years of research and his experience coaching over 40,000 people, it cracks the code of habit formation. Focus on what is easy to change, not what is hard; focus on what you want to do, not what you should do. At the heart of this is a startling truth - that creating happier, healthier lives can be easy, and surprisingly fun.Includes a bonus PDF of graphs and diagrams.PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio on our Desktop Site.©BJ Fogg 2019 (P) Penguin Audio 2020