Bob Brotherton - Böcker
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Rojek powerfully argues that events are essential elements in corporate-state partnerships of 'invisible government' that have revived the romance of charity as to form illusory communities, while cloaking power imbalances and social inequalities. Events are moving politics from the old idea of 'the personal is political' to the new, more seductive notion that 'representation is resistance'. Wielding rich case studies from the World Cup and the Olympics to Live Aid, Burning Man and Mardi Gras, Rojek presents a dazzlingly original account of communication power, social ordering and control. It is essential reading in media & communication studies and across the social sciences.
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• The nature of hospitality and hospitality management
• The relationship of hospitality management to tourism, leisure and education provision
• The current state of development of the international hospitality business
• The core activities of food, beverage and accommodation management
• Research strategies in hospitality management
• Innovation and entrepreneurship trends
• The role of information technology
The SAGE Handbook of Hospitality Management constitutes a single, comprehensive source of reference which will satisfy the information needs of both specialists in the field and non-specialists who require a contemporary introduction to the hospitality industry and its analysis.
Bob Brotherton formerly taught students of Hospitality and Tourism at Manchester Metropolitan University. He has also taught Research Methods to Hospitality and Tourism students at a number of international institutions as a visiting lecturer; Roy C. Wood is based in the Oberoi Centre of Learning and Development, India
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