Bob DeMatteis – författare
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2 produkter
2 produkter
278 kr
Skickas inom 5-8 vardagar
While there are many books on "how to patent" and patent law, Essentials of Patents delivers practical advice on how to leverage patents as a powerful competitive corporate tool. This is not your "ordinary patent book". It's emphasis is directed to patent management with the express emphasis of increasing shareholder value, and it's audience, each with its own chapter, includes the CEO / ICO, CFO, CTO, and cross functional managers of HR, Engineering, Manufacturing and IT. Essentials of Patents is arguably one of the first works on intellectual property that drives home the importance of patent creation, protection and exploitation throughout the enterprise. Gibbs and DeMatteis show how patents can enhance competitive intelligence, product development cost reduction, product line expansion, and revenue streams, making this guide a must-have for the savvy manager. In it, the authors introduce a new management methodology: Patent Quality Management, or "PQM". With public company market values more than 90% attributable to the value of intangible assets and patents, the time has come for all corporate managers, not just R&D and legal counsel, to master intellectual property management in this competitive global market (and shareholders are demanding it).
246 kr
Skickas inom 5-8 vardagar
If you're an inventor or product developer, it's a huge mistake to try to patent an invention yourself--unless you have a clear understanding of good patent writing. Every year, thousands of uninformed inventors waste their time and money in the false pursuit of worthless patents. THE PATENT WRITER explains in detail how to write effective patent applications that can be filed for less than $100. In simple layman's terms, the book reveals pertinent patent laws and facts, discusses superior word usage, and explores the methodologies required to ensure that your patents cannot be exploited by others. First-time and experienced inventors / engineers alike will learn how to write powerful patent applications that support and protect their product's potential. Endorsed by leading inventors, patent attorneys, and government agencies, THE PATENT WRITER takes the mystery out of writing patents. It will save the reader thousands in attorney's fees, speed up product development, and help avoid the consequences of poorly written patent applications.