Chetanya Singh – författare
Visar alla böcker från författaren Chetanya Singh. Handla med fri frakt och snabb leverans.
1 produkter
Digital Assistants in Online Retail Shopping
Enhancing Customer Experience
Av Chetanya Singh, Manoj Kumar Dash m. fl.
Inbunden, 2026
2581 kr
Lägg i varukorg
This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low. Why do shoppers hesitate to trust these technologies, and what …