Christine A. Van Dongen – författare
Visar alla böcker från författaren Christine A. Van Dongen. Handla med fri frakt och snabb leverans.
2 produkter
Practical Guide to Comparative Advertising
Dare to Compare
Av Ruth M. Corbin, Rebecca N. Bleibaum m. fl.
Häftad, 2018
905 kr
Lägg i varukorg
Practical Guide to Comparative Advertising: Dare to Compare is an authoritative, engaging handbook on comparative advertising for food and non-food consumer products. Claim substantiation is a common stakeholder interest among management, advertisers, lawyers and researchers. This handbook covers …
Practical Guide to Comparative Advertising
Dare to Compare
Av Christine A. Van Dongen, David Mallen m. fl.
E-bok, 2018
1448 kr
Lägg i varukorg
Practical Guide to Comparative Advertising: Dare to Compare is an authoritative, engaging handbook on comparative advertising for food and non-food consumer products. Claim substantiation is a common stakeholder interest among management, advertisers, lawyers and researchers. This handbook covers …
