Claire Diaz-Ortiz – författare

Remember when all you needed was a cool business card for cocktail parties? Now social status is determined in a hundred ways that all come with their own pressures-how many Twitter followers do you have? How many facebook page likes? How much traffic does your site get? Are you speaking? Traveling? How full is your inbox? While pressure has always been there, in many ways that pressure is more public than ever.

The world is both bigger and smaller today. With access to so much media and so quickly, we know everything that''s going on in the world. We are bombarded with possibilities and opportunities. It seems like we have limitless choices. It''s easy to feel like your life is small, that you aren''t doing enough, that other lives, careers, and even cities are more exciting than yours.

The challenge today is, with limitless public pressure on how your life measures up against everyone else''s, how do you find contentment in this context? Join Claire Diaz-Ortiz, an author, speaker, and Twitter employee, in this Barna Frame as she explores this timely issue.

El coautor best seller del legendario El mánager al minuto y una exejecutiva de Twitter unen fuerzas para crear una guía esencial para crear poderosas relaciones de enseñanza.

Mientras que la mayoría de personas concuerda que tener un mentor es algo bueno, no saben cómo encontrar o aprovechar uno. Y a pesar de la amplia aceptación de la idea de ser un mentor, la mayoría de la gente piensa que no tiene el tiempo o la capacidad para hacerlo. Las relaciones de enseñanza positivas pueden cambiar la forma en la cual lideramos y nos pueden ayudar a triunfar.

En este libro, el legendario gurú Ken Blanchard y Claire Diaz-Ortiz, una exejecutiva de Twitter, combinan sus conocimientos para proporcionar un enfoque sistemático para el asesoramiento intergeneracional, brindando a los lectores una perspectiva sobre el poder y la influencia de la tutoría y les anima a fomentar sus propias relaciones como mentor.

Con su clásico formato de parábola, Blanchard explica por qué el desarrollo de la comunicación efectiva y las relaciones entre generaciones pueden ser una gran oportunidad para empresas e individuos. Esta es la fuente ideal para aprender por qué mentoring es el ingrediente secreto para el éxito profesional y personal.

The bestselling co-author of the legendary The One Minute Manager® and a former Twitter executive join forces to create the ultimate guide to creating powerful mentoring relationships.

While most people agree that having a mentor is a good thing, they don’t know how to find one or use one. And despite widespread approval for the idea of being a mentor, most people don’t think they have the time or skills to do so.

Positive mentoring relationships can change the way we lead and help us succeed. In One Minute Mentoring, legendary management guru Ken Blanchard and Claire Diaz-Ortiz, a former Twitter executive and early employee, combine their knowledge to provide a systematic approach to intergenerational mentoring, giving readers great insight into the power and influence of mentoring and encouraging them to pursue their own mentoring relationships.

Using his classic parable format, Blanchard explains why developing effective communication and relationships across generations can be a tremendous opportunity for companies and individuals alike. One Minute Mentoring is the go-to source for learning why mentoring is the secret ingredient to professional and personal success.

Silver Medal Winner, Social Networking, 2012 Axiom Business Book AwardsSilver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards

The official word from Twitter on how to harness the power of the platform for any cause.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter''s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change.

With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.

Silver Medal Winner, Social Networking, 2012 Axiom Business Book AwardsSilver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards

The official word from Twitter on how to harness the power of the platform for any cause.

As recent events in Japan, the Middle East, and Haiti have shown, Twitter offers a unique platform to connect individuals and influence change in ways that were unthinkable only a short time ago. In Twitter for Good, Claire Diaz Ortiz, Twitter''s head of corporate social innovation and philanthropy, shares the same strategies she offers to organizations launching cause-based campaigns. Filled with dynamic examples from initiatives around the world, this groundbreaking book offers practical guidelines for harnessing individual activism via Twitter as a force for social change.

With more than 200 million users worldwide, Twitter has established itself as a dynamic force, one that every business and nonprofit must understand how to use effectively.

Based on Donald Miller’s bestselling book?Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand.

Most business owners are blindly guessing at their social media strategy, and it’s costing them time and money. This book teaches you how to incorporate the StoryBrand 7-Part Framework into their social media channels to increase engagement and see better results.

In Social Media Success for Every Brand, you will understand exactly what they need to do with their social media to drive growth to their organization through the practical guidance of the five-point SHARE model:

Social Media Success for Every Brand does not require you to be familiar with?Building a StoryBrand,?but provides enough foundation to prepare you for practical success with their social media content.

Together with the StoryBrand Framework, Claire’s SHARE model will help boost customer engagement and grow the organization’s brand awareness and revenues.