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3 produkter
Digital Brand Management
Understanding Consumers and Communication in the Digital Age
Av Dagna Siuda, Magdalena Grebosz-Krawczyk
E-bok, 2025
838 kr
Lägg i varukorg
In today’s fast-evolving digital landscape, branding has transcended traditional boundaries, becoming a dynamic and multifaceted process. This book provides an in-depth exploration of brand management in the digital world, covering its historical evolution, theoretical foundations, and strategic …
Digital Brand Management
Understanding Consumers and Communication in the Digital Age
Av Dagna Siuda, Magdalena Grebosz-Krawczyk
E-bok, 2025
838 kr
Lägg i varukorg
In today’s fast-evolving digital landscape, branding has transcended traditional boundaries, becoming a dynamic and multifaceted process. This book provides an in-depth exploration of brand management in the digital world, covering its historical evolution, theoretical foundations, and strategic …
Digital Brand Management
Understanding Consumers and Communication in the Digital Age
Av Magdalena Grębosz-Krawczyk, Dagna Siuda
Inbunden, 2025
2588 kr
Lägg i varukorg
In today’s fast-evolving digital landscape, branding has transcended traditional boundaries, becoming a dynamic and multifaceted process. This book provides an in-depth exploration of brand management in the digital world, covering its historical evolution, theoretical foundations, and strategic …
