Daniel I. Padberg – författare
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Agro-food Marketing
Av Daniel I. Padberg, Christopher Ritson m. fl.
Häftad, 1997
951 kr
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The purpose of this book is to integrate aspects of food product marketing with traditional agricultural marketing. This novel approach fills a gap in the current literature and reflects a growing trend to teach these subjects in an integrated way. The authors are leading authorities from the USA …