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We Are Market Basket

The Story of the Unlikely Grassroots Movement That Saved a Beloved Business

AvGrant Welker,Daniel Korschun

E-bok

Engelska, 2015

251 kr

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What if a company were so treasured and trusted that people literally took to the streets—by the thousands—to save it? That company is Market Basket, a popular New England supermarket chain.

With its arresting firsthand accounts from the streets and executive suites, We Are Market Basket is as inspiring as it is instructive. What is it about Market Basket and its leader that provokes such ferocious loyalty? How does a company spread across three states maintain a culture that embraces everyone—from cashier to customer—as family? Can a company really become an industry leader by prioritizing stakeholders over shareholders?

After long-time CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas, the company''s managers and rank-and-file workers struck back. Risking their own livelihoods to restore the job of their beloved boss they walked out, but they didn''t walk far.

The national media and experts were stunned by the unprecedented defense of an executive.

All openly challenged the Market Basket board of directors to make things right. In the end:

They were joined by loyal customers at protest rallies—leaving stores empty.Suppliers and vendors stopped deliveries—rendering shelves bare.Politicians were forced to take sides.

Set against a backdrop of bad blood and corporate greed, We Are Market Basket is a page-turner that chronicles the epic rise, fall, and redemption of this iconic and uniquely American company.

Note: There are links to media content within the text of this EBook which may not work on all reading devices.

Leveraging Corporate Responsibility

The Stakeholder Route to Maximizing Business and Social Value

AvC. B. Bhattacharya,Sankar Senm. fl.

Häftad, Engelska, 2011

493 kr

Skickas inom 7-10 vardagar

The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously improve societal welfare and corporate performance, most companies are largely in the dark when it comes to understanding how their stakeholders think and feel about these programs. This book argues that all companies must understand how and why stakeholders react to such information about companies and their actions. It examines the two most important stakeholder groups to companies - consumers and employees - to comprehend why, when and how they react to CR. Armed with this insight, it shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships to develop, implement and evaluate compelling social responsibility programs that generate value for both the company and its stakeholders.

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Daniel Korschun – författare

We Are Market Basket

Leveraging Corporate Responsibility

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