David L Morgan – författare
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17 produkter
Focus Groups as Qualitative Research
Av David L Morgan, David Morgan
Inbunden, 1997
1529 kr
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From the First Edition: "Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals with a number of practical issues concerning the conduct of focus groups, such as the degree of moderator …
Focus Groups as Qualitative Research
Häftad, 1997
715 kr
Lägg i varukorg
From the First Edition: "Continues the high quality of previously published volumes in the Sage series on qualitative research methods. . . . Useful and instructive. . . . David L. Morgan deals with a number of practical issues concerning the conduct of focus groups, such as the degree of moderator …
Planning Focus Groups
Häftad, 1997
1529 kr
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Author David L. Morgan covers the wide range of practical tasks required in the course of a research project when using focus groups. Throughout, Planning Focus Groups emphasizes the clarifying purposes of the research project in order to collect data that meet the goals. The author extensively and …
The Focus Group Guidebook
Häftad, 1997
1529 kr
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Providing a general introduction to focus group research, The Focus Group Guidebook includes the appropriate reasons for using focus groups and what you can expect to accomplish with them. It provides a brief history of focus groups, a discussion of when to use focus groups and why, and several …
Integrating Qualitative and Quantitative Methods
A Pragmatic Approach
Häftad, 2013
1428 kr
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Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so that their combined strengths accomplish more than is possible with a single method. The approach is …
Successful Focus Groups
Advancing the State of the Art
Av David Morgan, Sally Morgan m. fl.
Häftad, 1993
2371 kr
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" Successful Focus Groups is a state-of-the-art text on focus group research methods. . . . Successful Focus Groups is a well-written document with clearly presented reasons why researchers should follow the guide lines presented. Additionally, this text is groundbreaking in its focus on topics …
Qualitative Data Analysis With AI
Theory, Methods, and Practice
Av Susanne Friese, David L Morgan
Häftad, 2027
907 kr
Kommande
This text provides a broad, interdisciplinary overview of the emerging field of artificial intelligence (AI) in qualitative research. By combining conceptual reflection with detailed accounts of practice, the chapters offer both an overview of new possibilities and a realistic understanding of how …
New Era in Focus Group Research
Challenges, Innovation and Practice
Av Rosaline S. Barbour, David L. Morgan
Inbunden, 2017
1752 kr
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This volume provides a critical approach to using focus groups, examining how focus groups have been utilized to research a diverse set of research questions covering a broad spectrum of substantive fields. The collection acknowledges the tensions between different research traditions, disciplinary …
New Era in Focus Group Research
Challenges, Innovation and Practice
Av David L. Morgan, Rosaline S. Barbour
E-bok, 2017
2416 kr
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This volume provides a critical approach to using focus groups, examining how focus groups have been utilized to research a diverse set of research questions covering a broad spectrum of substantive fields. The collection acknowledges the tensions between different research traditions, disciplinary …
Essentials of Dyadic Interviewing
E-bok, 2016
762 kr
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Traditional qualitative interviews typically involve a single subject; interviews of dyads rarely appear outside marketing research and family studies. Experienced qualitative researcher David Morgan’s brief guide to dyadic interviewing provides readers with a road map to expand this technique to …
Essentials of Dyadic Interviewing
E-bok, 2016
740 kr
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Traditional qualitative interviews typically involve a single subject; interviews of dyads rarely appear outside marketing research and family studies. Experienced qualitative researcher David Morgan’s brief guide to dyadic interviewing provides readers with a road map to expand this technique to …
Single-Case Research Methods for the Behavioral and Health Sciences
Av David L. Morgan, Robin K. Morgan
Häftad, 2008
1690 kr
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This text ntroduces readers to the history, epistemology, and strategies of single-case research design. The authors offer concrete information on how to observe, measure, and interpret change in relevant outcome variables and how to design strategies that promote causal inferences. Key Features …
Basic and Advanced Focus Groups
E-bok, 2018
644 kr
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Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effective focus groups possible. A variety of approaches to doing research with focus groups gives readers the tools to develop and examine their …
Integrating Qualitative and Quantitative Methods
A Pragmatic Approach
E-bok, 2013
918 kr
Lägg i varukorg
Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so that their combined strengths accomplish more than is possible with a single method. The approach is …
Essentials of Dyadic Interviewing
Inbunden, 2015
2525 kr
Lägg i varukorg
Traditional qualitative interviews typically involve a single subject; interviews of dyads rarely appear outside marketing research and family studies. Experienced qualitative researcher David Morgan’s brief guide to dyadic interviewing provides readers with a road map to expand this technique to …
Essentials of Dyadic Interviewing
Häftad, 2015
650 kr
Lägg i varukorg
Traditional qualitative interviews typically involve a single subject; interviews of dyads rarely appear outside marketing research and family studies. Experienced qualitative researcher David Morgan’s brief guide to dyadic interviewing provides readers with a road map to expand this technique to …
Thinking Thematically in Qualitative Data Analysis
Häftad, 2026
625 kr
Kommande
Thinking Thematically in Qualitative Data Analysis by David Morgan shows why themes matter and how to analyze and write up data thematically—combining clarity with practical guidance for researchers and students.
