David M. Gardner – författare

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2 produkter

1. 

   Marketing Theory

   Evolution and Evaluation

   Av Jagdish N. Sheth, David M. Gardner m. fl.

   Häftad, 1991

   3035 kr

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   This thought-provoking book chronicles the evolution of marketing theories and the rationales behind them. The authors present a typology for the twelve schools of marketing thought, and describe a comprehensive metatheoretical framework based on six basic criteria. They also develop a list of …

2. 

   Antipsychotics and their Side Effects

   Av David M. Gardner, Michael D. Teehan

   Häftad, 2010

   1022 kr

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   With the remarkable expansion in the use of antipsychotics, concerns about their immediate, intermediate, and long-term adverse effects have intensified. Despite this, studies consistently show that monitoring of patients taking antipsychotics can be inadequate, haphazard, or worse. This book …