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David W. Craven – författare

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1 produkter

  1. Kenneth Le Meunier-Fitzhugh, David W. Craven, David W. Cravens, Kenneth Le Meunier-FitzHugh, Nigel F. Piercy - The Oxford Handbook of Strategic Sales and Sales Management, Inbunden. Tillgänglighet: Lägg i varukorg

    The Oxford Handbook of Strategic Sales and Sales Management

    Av Kenneth Le Meunier-Fitzhugh, David W. Craven m. fl.

    Inbunden, 2011

    2989 kr

    Lägg i varukorg

    The Oxford Handbook of Strategic Sales and Sales Management is an unrivalled overview by leading academics in the field of sales and marketing management. Sales theory is experiencing a renaissance driven by a number of factors, including building profitable relationships, creating/delivering brand …