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3 produkter
3 produkter
Business Strategy and Competitive Advantage
A Reinterpretation of Michael Porter’s Work
Inbunden, Engelska, 2023
1 943 kr
Skickas inom 10-15 vardagar
Michael Porter is recognized as one of the top authorities on corporate strategy and business competition. The historical review of strategic management clearly shows that Porter’s research has bridged up two general paradigms (before and after the 1980s) thus helping both researchers and practitioners to better understand unanticipated global changes. His two generic strategies: costs and diversification, the two interdependent strategic options, are key in the context of the competitiveness of orthodox microeconomic theory. This is where Porter went further, constructing a popular value chain concept that provides the ability to disaggregate the key activities of business process in creating products and services in terms of cost analysis and value creation. This book is a collection of seven interconnected chapters that provides a coherent understanding of Michael Porter’s contribution to the field of strategic management. It addresses key changes and challenges in the global business environment. The value chain concept has become highly applicable in both theory and practice. In the book, the authors offer an original interpretation of the Porters’ research on strategic management in order to unravel or simplify his key theoretical concepts. It will be of interest to researchers, academics, practitioners, and students in the fields of strategic management and international business.
Business Strategy and Competitive Advantage
A Reinterpretation of Michael Porter’s Work
Häftad, Engelska, 2024
593 kr
Skickas inom 10-15 vardagar
Michael Porter is recognized as one of the top authorities on corporate strategy and business competition. The historical review of strategic management clearly shows that Porter’s research has bridged up two general paradigms (before and after the 1980s) thus helping both researchers and practitioners to better understand unanticipated global changes. His two generic strategies: costs and diversification, the two interdependent strategic options, are key in the context of the competitiveness of orthodox microeconomic theory. This is where Porter went further, constructing a popular value chain concept that provides the ability to disaggregate the key activities of business process in creating products and services in terms of cost analysis and value creation. This book is a collection of seven interconnected chapters that provides a coherent understanding of Michael Porter’s contribution to the field of strategic management. It addresses key changes and challenges in the global business environment. The value chain concept has become highly applicable in both theory and practice. In the book, the authors offer an original interpretation of the Porters’ research on strategic management in order to unravel or simplify his key theoretical concepts. It will be of interest to researchers, academics, practitioners, and students in the fields of strategic management and international business.
2 252 kr
Kommande
Food waste has traditionally been approached from the perspective of economics and ecological damage. This book adds an underexplored dimension, religious beliefs, ethics and cultural practices and their influence on consumer behaviour. From a detailed study of 1000 households, this book analyses consumer behaviour across the acts of planning, shopping, storing, preparing and, finally, consuming food. In this way, readers are provided with a linear and comprehensible path through the process of food waste generation, and an exploration of the situations which lead to food waste, all with the added lens of the religious and cultural practices highlighted in the survey responses. Adopting an interdisciplinary approach, including management and religious studies, the book will be of great interest to students and scholars of food waste, sustainable management and consumer behaviour.