Edgar Papke – författare
Visar alla böcker från författaren Edgar Papke. Handla med fri frakt och snabb leverans.
2 produkter
2 produkter
Häftad, Engelska, 2024
161 kr
Skickas inom 5-8 vardagar
It cannot be overemphasized how important it is for leaders to ensure the company’s mission is manifested in the roles, expectations, and goals of every member of the organization.Companies live or die based on their ability to communicate and deliver on the promise their brand makes to its customers. But if that message is varied, or added to, or even unknown by a single member of the team, the resulting inefficiency, conflict, and disengagement will cripple a company’s ability to provide value to its customers.True Alignment reveals the blueprint for businesses of all types and sizes for creating a company culture where everyone is aligned to the vision and strategy behind the brand intention and responsible for living out the brand promise. You will learn how to:Decipher customer expectationsDefine the brand as a solution to the customer's needsTurn the unique selling proposition into the missionAnd much moreYou can replace the tires on a car, but if you don’t fix the alignment, you still won’t drive straight. The same goes for your company. Nothing else matters until the entire organization is aligned.
Häftad, Engelska, 2017
183 kr
Skickas
Why are some organizations more innovative than others? How can we tap into, empower, and leverage the natural innovation within our organizations that is so vital to our future success?Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities. But they also report struggling with how to engage their cultures to implement the changes necessary to maximize their innovative targets.In Innovation by Design, authors Thomas Lockwood and Edgar Papke share the results of their study of some of the world's most innovative organizations, including:The 10 attributes leaders can use to create and develop effective cultures of innovation.How to use design thinking as a powerful method to drive employee creativity and innovation.How to leverage the natural influence of the collective imagination to produce the "pull effect" of creativity and risk taking.How leaders can take the "Fifth Step of Design" and create their ideal culture.Innovation by Design offers a powerful set of insights and practical solutions to the most important challenge for today's businesses--the need for relevant innovation.