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Emma L. Slade – författare

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10 produkter

  1. Cherniece J. Plume, Yogesh K. Dwivedi, Emma L. Slade - Social Media in the Marketing Context, Häftad. Tillgänglighet: Lägg i varukorg

    Social Media in the Marketing Context

    A State of the Art Analysis and Future Directions

    Av Cherniece J. Plume, Yogesh K. Dwivedi m. fl.

    Häftad, 2016

    734 kr

    Lägg i varukorg

    Social media has provided endless opportunities for marketers, fuelling their desire to learn more about their consumers through this dynamic online environment. Yet many organisations are finding it difficult to create effective marketing strategies, making decisions that are based on research …

  2. Emma L. Slade, Yogesh K. Dwivedi, Cherniece J. Plume - Social Media in the Marketing Context, E-bok. Tillgänglighet: Lägg i varukorg

    Social Media in the Marketing Context

    A State of the Art Analysis and Future Directions

    Av Emma L. Slade, Yogesh K. Dwivedi m. fl.

    E-bok, 2016

    871 kr

    Lägg i varukorg

    Social media has provided endless opportunities for marketers, fuelling their desire to learn more about their consumers through this dynamic online environment. Yet many organisations are finding it difficult to create effective marketing strategies, making decisions that are based on research …

  3. Yogesh K. Dwivedi, Nripendra P. Rana, Emma L. Slade, Mahmud A. Shareef, Marc Clement, Antonis C. Simintiras, Banita Lal - Emerging Markets from a Multidisciplinary Perspective, Häftad. Tillgänglighet: Lägg i varukorg

    Emerging Markets from a Multidisciplinary Perspective

    Challenges, Opportunities and Research Agenda

    Av Yogesh K. Dwivedi, Nripendra P. Rana m. fl.

    Häftad, 2019

    1679 kr

    Lägg i varukorg

    This book examines prominent issues in the Emerging Markets (EM) from a variety of disciplines in order to make useful societal contributions through knowledge exchange. EMs offer enormous opportunities, but realizing them is both challenging and risky due to inherent uncertainties of such markets. …

  4. Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi - Digital and Social Media Marketing, Inbunden. Tillgänglighet: Lägg i varukorg

    Digital and Social Media Marketing

    Emerging Applications and Theoretical Development

    Av Nripendra P. Rana, Emma L. Slade m. fl.

    Inbunden, 2019

    2570 kr

    Lägg i varukorg

    This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying …

  5. Yogesh K. Dwivedi, Anabel Gutierrez, Bidit Dey, Nitish Singh, Hatice Kizgin, Ganesh P. Sahu, Emma L. Slade, Nripendra P. Rana - Digital and Social Media Marketing, E-bok. Tillgänglighet: Lägg i varukorg

    Digital and Social Media Marketing

    Emerging Applications and Theoretical Development

    Av Yogesh K. Dwivedi, Anabel Gutierrez m. fl.

    E-bok, 2019

    3276 kr

    Lägg i varukorg

    This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying …

  6. Nripendra P. Rana, Emma L. Slade, Ganesh P. Sahu, Hatice Kizgin, Nitish Singh, Bidit Dey, Anabel Gutierrez, Yogesh K. Dwivedi - Digital and Social Media Marketing, Häftad. Tillgänglighet: Lägg i varukorg

    Digital and Social Media Marketing

    Emerging Applications and Theoretical Development

    Av Nripendra P. Rana, Emma L. Slade m. fl.

    Häftad, 2020

    2570 kr

    Lägg i varukorg

    This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying …

  7. Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras - Social Media: The Good, the Bad, and the Ugly, Häftad. Tillgänglighet: Lägg i varukorg

    Social Media: The Good, the Bad, and the Ugly

    15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings

    Av Yogesh K. Dwivedi, Matti Mäntymäki m. fl.

    Häftad, 2016

    548 kr

    Lägg i varukorg

    This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are …

  8. Antonis C. Simintiras, Salah Al-Sharhan, Nripendra P. Rana, Emma L. Slade, Marc Clement, Marijn Janssen, M.N. Ravishankar, Matti Mantymaki, Yogesh K. Dwivedi - Social Media: The Good, the Bad, and the Ugly, E-bok. Tillgänglighet: Lägg i varukorg

    Social Media: The Good, the Bad, and the Ugly

    15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings

    Av Antonis C. Simintiras, Salah Al-Sharhan m. fl.

    E-bok, 2016

    755 kr

    Lägg i varukorg

    This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are …

  9. Yogesh K. Dwivedi, Nripendra P. Rana, Emma L. Slade, Mahmud A. Shareef, Marc Clement, Antonis C. Simintiras, Banita Lal - Emerging Markets from a Multidisciplinary Perspective, Inbunden. Tillgänglighet: Lägg i varukorg

    Emerging Markets from a Multidisciplinary Perspective

    Challenges, Opportunities and Research Agenda

    Av Yogesh K. Dwivedi, Nripendra P. Rana m. fl.

    Inbunden, 2018

    1679 kr

    Lägg i varukorg

    This book examines prominent issues in the Emerging Markets (EM) from a variety of disciplines in order to make useful societal contributions through knowledge exchange. EMs offer enormous opportunities, but realizing them is both challenging and risky due to inherent uncertainties of such markets. …

  10. Banita Lal, Antonis C. Simintiras, Marc Clement, Mahmud A. Shareef, Emma L. Slade, Nripendra P. Rana, Yogesh K. Dwivedi - Emerging Markets from a Multidisciplinary Perspective, E-bok. Tillgänglighet: Lägg i varukorg

    Emerging Markets from a Multidisciplinary Perspective

    Challenges, Opportunities and Research Agenda

    Av Banita Lal, Antonis C. Simintiras m. fl.

    E-bok, 2018

    2127 kr

    Lägg i varukorg

    This book examines prominent issues in the Emerging Markets (EM) from a variety of disciplines in order to make useful societal contributions through knowledge exchange. EMs offer enormous opportunities, but realizing them is both challenging and risky due to inherent uncertainties of such markets. …