Erik Roscam Abbing – författare
Visar alla böcker från författaren Erik Roscam Abbing. Handla med fri frakt och snabb leverans.
2 produkter
Brand-driven Innovation
Strategies for Development and Design
E-bok, 2017
565 kr
Lägg i varukorg
Branding can inspire innovation in products and services, creating value for organizations and consumers alike. This in turn can lead to a durable relationship between brands and customers. Brand-driven Innovation explores branding theory and its relation to innovation, in order to provide readers …
Brand-driven Innovation
Strategies for Development and Design
E-bok, 2010
504 kr
Lägg i varukorg
Branding can inspire innovation in products and services, creating value for organizations and consumers alike. This in turn can lead to a durable relationship between brands and customers. Brand-driven Innovation explores branding theory and its relation to innovation, in order to provide readers …
