Evan Hirsh – författare

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1 produkter

1. 

   Channel Champions

   How Leading Companies Build New Strategies to Serve Customers

   Av Steven Wheeler, Evan Hirsh

   Inbunden, 1999

   342 kr

   Lägg i varukorg

   If product is no longer king, what is? Companies like Dell Computers, Lexus, Wal-Mart and Amazon.com have found phenomenal success by coming up with the answer-channels. The channels by which goods are marketed and distributed have become the new drivers of economic success. From these channels …