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International Business Organization
Subsidiary Management, Entry Strategies and Emerging Markets
Inbunden, Engelska, 1999
1 092 kr
Skickas inom 10-15 vardagar
The fifth volume of the Academy of International Business Series concentrates on three crucial areas of International Business: organizational issues across multinational enterprises, international market entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of international business to dynamics in the global economy.