International Business Organization
Subsidiary Management, Entry Strategies and Emerging Markets
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PDF, Engelska, 19991 408 kr
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Beskrivning
The fifth volume of the Academy of International Business Series concentrates on three crucial areas of International Business: organizational issues across multinational enterprises, international market entry strategy and emerging markets. It examines theory and practice in parent-subsidiary relationships, in host country and MNE interactions, and in the organizational response of international business to dynamics in the global economy.