Frederick Gravetter – författare

Updated with the latest research, Gravetter/Wallnau/Forzano/Witnauer's ESSENTIALS OF STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition delivers straightforward instruction, hands-on learning tools and real-world examples to help you go beyond memorizing formulas to truly understanding the hows and whys of statistics. Giving extra focus to the topics students typically struggle with most, the authors take time to fully explain statistical concepts. Integrated applications reinforce concepts, offering further support to ensure that even those with a weak background in mathematics can fully grasp statistics. The authors also illustrate how an understanding of statistical procedures will help you comprehend published findings -- ultimately leading you to become a savvy consumer of information. Also available, the MindTap digital learning solution helps you learn on your own terms.

By far the best-selling introduction to statistics for students in the behavioral and social sciences, this text continues to offer straightforward instruction, accuracy, built-in learning aids, and real-world examples. The goal of STATISTICS FOR THE BEHAVIORAL SCIENCES, International Edition is to not only teach the methods of statistics, but also to convey the basic principles of objectivity and logic that are essential for science and valuable in everyday life. Authors Frederick Gravetter and Larry Wallnau help students understand statistical procedures through a conceptual context that explains why the procedures were developed and when they should be used. Students have numerous opportunities to practice statistical techniques through Learning Checks, examples, step-by-step Demonstrations, and problems. A strong ancillary package includes PowerLecture™, which contains lecture slides, JoinIn™ Student Response System content, and a computerized test bank; Enhanced WebAssign, a complete and easy-to-use homework management system; WebTutor™; an Instructor's Manual/TestBank, plus other online and print resources.

RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Fifth Edition, helps readers see how interesting and exciting experimental and nonexperimental research can be. Inviting and conversational, the book leads readers through the research process from start to finish. It begins with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step presentation emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach by linking terminology with applied concepts; their "lecture in a book" style makes the text accessible by emphasizing discussion and explanation of topics. Examples and content throughout the book reflect the most current APA guidelines.

Statistics is one of the most practical and essential courses that you will take, and a primary goal of this popular text is to make the task of learning statistics as simple as possible. Straightforward instruction, built-in learning aids, and real-world examples have made STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition the text selected most often by instructors for their students in the behavioral and social sciences. The authors provide a conceptual context that makes it easier to learn formulas and procedures, explaining why procedures were developed and when they should be used. This text will also instill the basic principles of objectivity and logic that are essential for science and valuable in everyday life, making it a useful reference long after you complete the course.

Research Methods for the Behavioural Sciences guides students through the research process from beginning to end, using an accessible step-by-step approach. With an emphasis on the decisions researchers must make along the way, it provides tips and strategies for all elements of the research process to ensure relevance and validity. In this first adaptation of the textbook for Europe, South Africa and the Middle East, all the core elements which have contributed to its success are complemented by recent and relevant developments in the field pertinent to these regions, helping students to fully relate to the content.