Lori-Ann Forzano – författare

Updated with the latest research, Gravetter/Wallnau/Forzano/Witnauer's ESSENTIALS OF STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition delivers straightforward instruction, hands-on learning tools and real-world examples to help you go beyond memorizing formulas to truly understanding the hows and whys of statistics. Giving extra focus to the topics students typically struggle with most, the authors take time to fully explain statistical concepts. Integrated applications reinforce concepts, offering further support to ensure that even those with a weak background in mathematics can fully grasp statistics. The authors also illustrate how an understanding of statistical procedures will help you comprehend published findings -- ultimately leading you to become a savvy consumer of information. Also available, the MindTap digital learning solution helps you learn on your own terms.

RESEARCH METHODS FOR THE BEHAVIORAL SCIENCES, Fifth Edition, helps readers see how interesting and exciting experimental and nonexperimental research can be. Inviting and conversational, the book leads readers through the research process from start to finish. It begins with tips and strategies for generating research ideas, moves to selecting measures and participants, and then offers an examination of research strategy and design. This step-by-step presentation emphasizes the decisions researchers must make at each stage of the process. The authors avoid a "cookbook" approach by linking terminology with applied concepts; their "lecture in a book" style makes the text accessible by emphasizing discussion and explanation of topics. Examples and content throughout the book reflect the most current APA guidelines.

Research Methods for the Behavioural Sciences guides students through the research process from beginning to end, using an accessible step-by-step approach. With an emphasis on the decisions researchers must make along the way, it provides tips and strategies for all elements of the research process to ensure relevance and validity. In this first adaptation of the textbook for Europe, South Africa and the Middle East, all the core elements which have contributed to its success are complemented by recent and relevant developments in the field pertinent to these regions, helping students to fully relate to the content.