George Christodoulides – författare
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4 produkter
Analysis and Presentation of Experimental Results
With Examples, Problems and Programs
Av Costas Christodoulides, George Christodoulides
Häftad, 2017
824 kr
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This book is intended as a guide to the analysis and presentation of experimental results. It develops various techniques for the numerical processing of experimental data, using basic statistical methods and the theory of errors. After presenting basic theoretical concepts, the book describes the …
Advances in Advertising Research (Vol. VII)
Bridging the Gap between Advertising Academia and Practice
Av George Christodoulides, Anastasia Stathopoulou m. fl.
Inbunden, 2016
1129 kr
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Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad content …
Advances in Advertising Research (Vol. VII)
Bridging the Gap between Advertising Academia and Practice
Av Martin Eisend, Anastasia Stathopoulou m. fl.
E-bok, 2016
1502 kr
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Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad content …
Advances in Advertising Research (Vol. VII)
Bridging the Gap between Advertising Academia and Practice
Av George Christodoulides, Anastasia Stathopoulou m. fl.
Häftad, 2018
1129 kr
Lägg i varukorg
Focusing on a range of advertising formats, this book provides international state-of-the-art research inter alia on the fast evolving and increasingly complex advertising landscape that raises a number of challenges for advertisers. Further research is needed to guide choices regarding ad content …