George S. Yip – författare
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7 produkter
Managing Global Customers
An Integrated Approach
Av Audrey J. M. Bink, George S. Yip
E-bok, 2007
722 kr
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Multinational companies need to manage their relationships with multinational customers with a globally integrated approach. This book provides a systematic framework for developing and implementing such global customer management programs. It draws on in-depth research at over 20 major U.S. and …
Managing Global Customers
An Integrated Approach
Av Audrey J. M. Bink, George S. Yip
E-bok, 2007
722 kr
Lägg i varukorg
Multinational companies need to manage their relationships with multinational customers with a globally integrated approach. This book provides a systematic framework for developing and implementing such global customer management programs. It draws on in-depth research at over 20 major U.S. and …
Managing Global Customers
An Integrated Approach
Av George S. Yip, Audrey J.M. Bink
Inbunden, 2007
1274 kr
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Multinational companies need to manage their relationships with multinational customers with a globally integrated approach. This book provides a systematic framework for developing and implementing such global customer management programs. It draws on in-depth research at over 20 major U.S. and …
China's Next Strategic Advantage
Av Bruce McKern, George S. Yip
E-bok, 2016
253 kr
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A book for everyone who does business with China or in China. The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing …
Pioneers, Hidden Champions, Changemakers, and Underdogs
Av Wei Wei, George S. Yip m. fl.
E-bok, 2019
380 kr
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An insider''s view of China''s under-the-radar, globally competitive innovators. Chinese innovators are making their mark globally. Not only do such giants as Alibaba and Huawei continue to thrive and grow through innovation, thousands of younger Chinese entrepreneurs are poised to enter the global …
Pioneers, Hidden Champions, Changemakers, and Underdogs
Lessons from China's Innovators
Av Mark J. Greeven, George S. Yip m. fl.
Häftad, 2023
481 kr
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China's Next Strategic Advantage
From Imitation to Innovation
Av George S. Yip, Bruce McKern
Häftad, 2017
192 kr
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